My Emirates Pass is back for the summer

dubai — Emirates has relaunched its signature initiative ‘My Emirates Pass’ for the summer, which turns the airline’s boarding pass into an exclusive membership card, giving travellers exclusive offers and discounts within the UAE.

Emirates customers flying to or through Dubai between June 1 and August 31 can take advantage of a range of offers at some of Dubai’s best known hotspots by simply showing their boarding pass and a valid form of identification.

My Emirates Pass gives customers exclusive offers at over 250 locations including world class restaurants. Special privileges are also available on a range of leisure activities including visits to theme parks or luxury spas across the city. For the first time, retail outlets have also been added to the mix, giving special discounts at select fashion and fitness brands.

“My Emirates Pass is the best way to explore Emirates’ hub Dubai and the rest of the UAE. Dubai is one of the world’s most vibrant cities, with a diverse array of experiences to suit every taste. The city has a growing list of new attractions and world-class facilities, giving visitors something new to explore whether it’s their first time or a return trip,” said Mohammad Al Hashimi, vicepresident, commercial products Dubai, Emirates airline.

Visitors to Dubai can use My Emirates Pass to enjoy world-class attractions including Dubai Parks and Resorts which features three theme parks: Bollywood Parks Dubai, Motiongate Dubai, as well as Legoland Park and Legoland Water Park.