Khaleej Times

24hr mall sale with 90% discounts in Abu Dhabi

- ismail@khaleejtim­es.com Ismail Sebugwaawo

abu dhabi — The Department of Culture and Tourism (DCT Abu Dhabi) has announced a citywide shopping experience to give shoppers discounts of up to 90 per cent in seven malls for 24 hours, to mark the first day of Eid.

On Monday, the DCT announced details of both the upcoming Eid Fest celebratio­ns and the annual Abu Dhabi Summer Season: two marquee events for the emirate, aiming to attract more overseas visitors to the Capital. Both events have been geared to provide both visitors and residents, especially families and bargain hunters, with something to get excited about, with sought-after experience­s and fantastic promotiona­l deals for all – making Abu Dhabi the place to be this summer.

The celebratio­ns get off to a spectacula­r start with a 24-hour mall mega sale, featuring discounts of up to 90 per cent, as part of Eid Fest celebratio­ns.

With more than 500 stores involved, the sale will kick off at 10am on Friday, June 15, and run until 10am on Saturday, June 16. Inspired by the runaway success of last year’s Mega Sale at Yas Mall, seven malls will participat­e in this year’s super sale: World Trade Centre (WTC) Mall, Al Jimi Mall, Dalma Mall, Hili Mall, Marina Mall and Bawadi Mall, with Yas Mall yet again participat­ing.

In addition, Abu Dhabi will be marking the first day of Eid Al Fitr with a dazzling five-minute fireworks display that will light up the sky on Friday at 9pm, at Abu Dhabi corniche and Hazza bin Zayed stadium in Al Ain.

Aimed at cementing the emirate’s status as a year-round tourism destinatio­n, the mega sale will be followed by the muchantici­pated Abu Dhabi Summer Season (ADSS) returning in its fifth edition between June 21 and August 18.

Sultan Al Mutawa Al Dhaheri, executive director of the Tourism Sector, at DCT Abu Dhabi, said: “This is an amazing shopping offer that no one should miss. The Eid Fest celebratio­ns and Abu Dhabi Summer Season are annual anchor activation­s that aim to underpin Abu Dhabi’s credential­s as a destinatio­n of distinctio­n during the summer, especially for families looking for unmissable experience­s and offers.

The Eid Fest and Abu Dhabi Summer Season underpin Abu Dhabi’s credential­s as a destinatio­n of distinctio­n.”

Sultan Al Mutawa Al Dhaheri, Tourism Sector, DCT Abu Dhabi

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