Oppo spin-off Realme eyes Indian millennials
new delhi — Realme, a brand carved out of the Chinese company Oppo, announced the launch of its flagship of the year, Realme 2 Pro, in India on Thursday.
With competitive prices under ₹20,000 for three variants, it is aimed to cater to demanding younger buyers and millennials who demand high specifications at lower prices.
The smartphone comes with a 6.3-inch, full HD+ display with a dewdrop notch and is powered by a Snapdragon 660 processor, with up to 8GB or RAM and up to 128GB of storage. The firm aims to provide high specifications at low prices.
The Realme 2 Pro will be exclusively available on Flipkart from October 11. It also has plans to make its UAE foray later this year.
Speaking at the launch, Madhav Sheth, CEO of Realme India, said:, “With our first offering in the mid-range segment, we bring to you Realme 2 Pro, packed with a powerful processor, dewdrop full screen and much more. We are a one million-plus brand now in less than four months which we have achieved with just two phones in the market. We have entered markets like Indonesia, Vitenam, and entering the UAE in November.
By early next year, we will be having 10 global markets.”
Sky Li, global CEO of Realme, said: “We will continue to bring more beautiful designs, high-quality products and exceptional services especially for Indian youth.”
The firm also unveiled the entry-level Realme C1, with an introductory price of ₹6,999.
It will be available on Flipkart from October 11.