Customer happiness in focus at summit

dubai — Dubai’s first Customer Happiness Summit and Awards (CHSA) will feature over 20 local and international leaders and experts across the hospitality, entertainment, consulting, technology, real estate, telecom, retail, and banking sectors. The event at H Hotel on Thursday will spark a conversation on the essence and importance of customer happiness, before an audience of customer service, operations, sales and marketing executives.

Held under the theme ‘Delivering Customer Happiness’, speakers and panellists will look closely at customer experience trends as they delve into the latest research and explore the latest opportunities to help Dubai achieve its happiness goals for 2020.

The packed agenda of keynotes, speakers and roundtable discussions

include: why the customer is still king; designing the happiness framework, leveraging technology to drive better service levels; and why social media is a powerful customer experience tool.

Jatin Deepchandani, CEO, Plan3Media, the event organisers, said: “We’ve stepped up our game through a strategic partnership

with CXPA, which is a globally respected platform dedicated to cultivating the customer experience profession. This will allow the CHSA to create an improved framework for the industry to learn from different customer happiness approaches from around the world.”