Khaleej Times

HONOURING ARAB MEDIA INFLUENCER­S

- Sherouk Zakaria sherouk@khaleejtim­es.com

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai; Queen Rania Al Abdullah, wife of King Abdullah of Jordan; and Sheikh Nasser bin Hamad Al Khalifa, Bahrain King’s Representa­tive for Charity Work and Youth Affairs, at the opening of the Arab Social Media Influencer­s Summit in Dubai on Monday. —

dubai — In a world plagued with humanitari­an crises and hate speech, people must invest their time on digital platforms and use social media channels to answer calls for help, Arab royalties urged the public.

Addressing a crowd of dignitarie­s and personalit­ies at the Arab Social Media Influencer­s Summit (ASMIS) that kicked off on Monday, Queen Rania Al Abdullah, wife of King Abdullah II of Jordan, said at a time when the average human is expected to spend five years of their life on social media, the online platforms must be a tool of investment rather than consumptio­n.

“Time is gold, but today, time is more precious than ever before. When figures show that mobile payment reached $100 billion annually, it means there’s unpreceden­ted competitio­n for our attention and minds. Don’t let others steal your time, invest it wisely,” said Queen Rania in the presence of His Highness Sheikh Mohammed bin Rashid Al Maktoum, VicePresid­ent and Prime Minister of the UAE and Ruler of Dubai among other dignitarie­s.

While social media platforms are tools that depict humanity crises in trending images, Queen Rania urged users to take active action in answering calls for help. She referred to the UAE and Jordan’s continuous use of social media campaigns to provide immediate aid to those in need, especially during the Syrian refugee crisis.

“Pictures are worth a thousand words, and sometimes they remind us of how humanity can shame people, but looking away means we didn’t answer calls. Likes and shares are not equivalent to taking action,” said Queen Rania.

“Pictures carry messages, do not ignore the screams depicted. When humanity looks at you with eyes of hope, invest your time for it.”

She also urged the public to be influencer­s, even if it meant going against the flow, while maintainin­g kindness and an open dialogue that beat hate speech and racist remarks. “We prefer to influence one life rather than get millions of likes on a post. Numbers are evidence of outreach, not influence,” she said.

Real influencer­s, Queen Rania noted, must invest time in breaking barriers and opening dialogue for people in dire need to enable society to reach the truth and be kind to one another. With fake news making up 70 per cent of content circulated on Twitter, according to Massachuse­tts Institute of Technology (MIT) Study, Queen Rania said public must spend time and take responsibi­lity in seeking the truth. “Reaching the truth was never easier than today, yet the truth is second to rumours and false emotional discourse because sometimes it isn’t attractive enough to share.”

She urged: “Behind every post and like is a responsibi­lity. Truth is the duty we should take on and spread.” Sheikh Nasser bin Hamad Al Khalifa, Bahrain King’s Representa­tive for Charity Work and Youth Affairs, said the youth must be humble and bring to people experience­s that will influence their followers in a positive manner.

“Try to change one person’s world, that should be your aim.”

He said today’s Arab societies are developed, with the youth empowered by their leaders to achieve their dreams. Therefore, youth must use social media to carry this developmen­t forward and encourage one another to be positive. “Our Arab world took us to space. We are advanced in military science. Today, there’s an Arab coalition supported by Europe. We aren’t regressed nations,” he said.

Noticing the power of social media, Dubai Press Club organises the summit that brings together prominent influencer­s from across the Arab region and the world. The summit’s third edition saw Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai, honouring 31 individual­s and institutio­ns for their positive impact on the developmen­t and prosperity of their communitie­s, while contributi­ng to people’s progress and developmen­t.

Our Arab world took us to space. Today, there’s an Arab coalition supported by Europe. We aren’t regressed nations.” Sheikh Nasser bin Hamad Al Khalifa, Bahrain King’s Representa­tive for Charity Work and Youth Affairs

We prefer to influence one life rather than get millions of likes on a post. Numbers are evidence of outreach, not influence.” Queen Rania Al Abdullah, wife of King Abdullah II of Jordan

 ?? Photo by Shihab ??
Photo by Shihab
 ??  ?? the summit brought together social media influencer­s from the Arab region and across the world.
the summit brought together social media influencer­s from the Arab region and across the world.
 ??  ?? delegates at the Arab Social Media Influencer­s Summit at dubai World trade Centre on Monday.
delegates at the Arab Social Media Influencer­s Summit at dubai World trade Centre on Monday.

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