Khaleej Times

Avivo launches ‘Just-In-Time’ for early detection of illnesses

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dubai — Avivo Group has launched a new ‘Just-In-Time’ campaign to highlight the importance of regular health check-ups to not only reduce the risk of getting sick but also to detect potentiall­y lifethreat­ening health conditions or diseases in their initial stages.

The latest initiative by Avivo Group, one of the fastest-growing healthcare service providers in the GCC, coincides with the recent launch of National Strategy for Wellbeing 2031, which aims to make the UAE a world leader in the quality of life.

“The Just-In-Time campaign will focus on key health issues, which many people neglect at some point of time in their life. Many times, a simple mistake of forgetting to seek proper medical advice or going through routine health check-ups can turn to be fatal,” said Avivo Group’s chief executive officer Dr Dilshaad Ali.

Vital check-up and tests during the campaign will include diabetes screening, vaccinatio­ns

of children and adults, new-born screening, non-invasive prenatal test, food intoleranc­e test, heart health checkup, regular health checks, breast USG mammogram, thyroid, dental, hepatitis and back and neck pain diagnoses. “Latest studies suggest that one in five people in the UAE suffer from diabetes, a condition that can cause multiple serious health problems including heart disease and damage to the eyes and kidneys,” said Dr Ali.

In the Mena region, a number of diabetic patients is expected to increase by a whopping 110 per cent to 82 million over the next 25 years, according to a report by Colliers Internatio­nal.

Statistics released at the World Cardiac Congress hosted in Dubai, revealed the threshold for cardiac arrests and cardiovasc­ular disease (CVD) worldwide is 65 years, while people in the UAE are suffering from CVD at 45 years.

“Regular medical check-ups limit the risk of complicati­ons due to monitoring of existing conditions. Besides increasing lifespan and improving health, the initiative aims to reduce healthcare costs of the patients by avoiding costly services,” he added.

Latest studies suggest that one in five people in the UAE suffer from diabetes, a condition that can cause multiple serious health problems” Dr Dilshaad Ali, CEO of Avivo Group

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