Khaleej Times

Ethics, authentici­ty key for hotels’ offerings

- Alvin R. Cabral — alvin@khaleejtim­es.com

dubai — Expo 2020 Dubai is only months away, and it is an opportune time for the hospitalit­y sector to tap into the expected influx of visitors from both in and outside the UAE, a top official of one of the nation’s fastest-growing hotel chains says.

“It’s good timing... Expo 2020 is a big opportunit­y for us and other hotels as well,” Abdulla Al Abdulla, chief operating officer of Central Hotels, said.

This is also because of the “full support of the UAE government” in promoting the country’s tourism assets, which in turn helps operators tap business opportunit­ies, he added.

Al Abdulla was speaking at the opening of the C Central Resort The Palm in Dubai on Wednesday, the newest property of the homegrown company.

The 203-key, five-star beachfront hotel is Central’s fourth in the UAE, after those in Business Bay, Barsha Heights and another one on Palm Jumeirah.

It also has two more properties under developmen­t at City Walk and Deira Island, proving that it’s growth is fluid; the company was establishe­d in 2015.

“We foresee a bright future and robust growth,” Al Abdulla stressed.

‘Very conscious’ efforts

Basel Eshak Butrs, the C Central Resort The Palm’s general manager, said at the Press conference that the hotel industry is ready for

Expo 2020. But it isn’t just about the preparedne­ss of properties that’s important; conscious efforts to provide guests an authentic Arabian experience is a key factor in Central Hotels’ mission.

“We are here to show sincere respect to the local and cultural heritage,” Butrs said during his presentati­on at the event.

Respect, meaning “we are very conscious and aware of others’ values, beliefs and opinions by appreciati­ng the difference­s” of people.

Integrity is also key, “the consistent commitment to apply moral and ethical behaviour, incorporat­ing with utmost honestly and openness”, he stressed.

Butrs also lauded the efforts of the Dubai government in advancing the tourism and hospitalit­y sector, and the initiative­s it is rolling out in helping prepare concerned entities for Expo 2020.

“We are sure that hotels are doing good business and already booming,” he added. “October is coming; hotels are ready.”

 ??  ?? WELCOME: Abdulla Al Abdulla and Basel Eshak Butrs at the opening of the C Central Resort The Palm in Dubai
WELCOME: Abdulla Al Abdulla and Basel Eshak Butrs at the opening of the C Central Resort The Palm in Dubai

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