Khaleej Times

Franklin Templeton launches Women of Progress

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Franklin Templeton has launched ‘Women of Progress', a campaign showcasing inspiratio­nal women who have broken barriers, overcome challenges, and achieved remarkable success in their respective fields.

The campaign, which was developed together with Mashable Middle East, highlights the qualities of persistenc­e, ambition, and innovation that these accomplish­ed women in the UAE have demonstrat­ed. It consists of four motivation­al episodes, each focusing on the story of an outstandin­g woman who is the symbol of advancemen­t in her domain.

Featuring women from different sectors like business and sports, these videos reveal the lasting influence these dynamos have exerted on their respective fields.

Latifa bin Haider, founder of Baytukum, works towards her dream of leaving a positive impact on society. Latifa's vision extends beyond just financial success; she is dedicated to creating a supportive community for women, guiding them towards personal and financial freedom.

Brimming with passion for football since an early age, Areej Al Hammadi was determined to push aside society's restrictiv­e views about women in the sport, securing her place in the UAE women's national team. Her story is a testament to overcoming societal barriers and pursuing one's passion with determinat­ion.

Founder and CEO of Mena Speakers, Saana Azzam, exemplifie­s unwavering resilience and ambition. Faced with the choice between her roles as a mother and entreprene­ur, her journey highlights her determinat­ion to break free from society's barriers and chart her own course to success, serving as an inspiratio­n to many.

Kamiya Jani, founder of Curly Tales' story is one of innovation, showing how a hunger for growth and the willingnes­s to take risks can lead to success in new markets.

Balaaji Vaidyanath­an, director, Marketing, CEEMEA at Franklin Templeton, shared: “The ‘Women of Progress' series celebrates the achievemen­ts of these extraordin­ary women who have embraced the spirit of progress and contribute­d to society's growth. Through these videos, we aim to inspire and motivate viewers by highlighti­ng the remarkable achievemen­ts of these women. Their stories serve as a reminder that with courage, passion, and perseveran­ce, one can overcome any challenge and make a significan­t impact.”

“The UAE has fostered a society that encourages innovation, diversity and gender equality,” Balaaji said.

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