The National - News

Why, for me, make-up is much more than just skin-deep

- AARTI JHURANI

There are few things that make me happier than a sealed product brimming with possibilit­ies. I am a self-confessed beauty addict and was constantly buying and trying new releases.

It all began because I struggled to find things that fit me and my image in the world of fashion. Growing up in the 1990s, my main sources of informatio­n were the lifestyle magazines that my mother subscribed to. I would stare at the beautiful models for hours – struck by their painted faces and imagining myself in their incredible outfits.

But, back then, no one made beautiful clothes for girls who were plus size – on shopping trips, my mother would pick out outfit after outfit for me to try, but nothing ever seemed to fit just right. Clothes-shopping became my biggest nightmare.

The thing is, make-up didn’t judge or discrimina­te by size, and that’s why my obsession with it began. I would sneak my mother’s eyeshadow palette and lipsticks into my room, and create – in hindsight questionab­le – colour combinatio­ns. They never looked quite right, but the time spent making myself feel beautiful, and like one of those glossy cover girls, made me immensely happy. I still remember my first-ever beauty purchase at the age of 13: I saved up for a Gala London roll-on clear lip gloss, which I treasured until the tube was completely empty.

Yes, I have fallen prey to questionab­le trends. Remember how in the 1990s and early noughties, lining your lips a darker colour and then filling them in with a super-pale shade was the coolest thing possible? Guilty. It’s safe to say that pictures of me from that era will never make it onto my Instagram account.

I also had long, ridiculous­ly thick and curly hair (think pre-makeover Anne Hathaway in The Princess

Diaries) that I absolutely hated. Not one to shy away from trying anything I could afford with my meagre pocket money, I gave myself chunky, uneven orange highlights from a box, matched with a nice little self-cut fringe. And while I may have looked ridiculous for months afterwards, the freedom that came from not being restricted by a number – either my weight or my dress size – was utterly liberating.

So, beauty products are about more than surface to me – they allowed me, as I came of age, to experiment with fashion and colours and learn more about my identity and self-worth. And I hope to share some of the knowledge that I have gathered in a series of columns looking at beauty trends, products, fads and myths.

I have a lot to talk about: even with my addiction fuelled by stints as a beauty writer for various publicatio­ns, and the perks that come with that, my financial contributi­on to the industry has been immense. I already own enough products to last me a few lifetimes, but walking past a Sephora without entering it remains, for me, the ultimate exercise in self-control.

 ?? Getty ?? Playing with colour creates an identity and self-worth
Getty Playing with colour creates an identity and self-worth
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