DEALER TALK: 911 SPORT

At Lincolnshire-based 911 Sport, proprietor Phillip Woolley must be doing something right because one customer is now on his 21st Porsche from him in 11 years

What and when was your first Porsche job?

Many years ago, to change a front wheel bearing on a 1970 911T while on work placement from college at Cooper Cars in Rothley, at that time a BMW dealer. I remember it like yesterday, as the weekend before I had been doing the same thing on a Jeans 1500 Beetle and thought, ‘this is familiar’.

Where have you progressed to since then?

We have moved on in leaps and bounds, moving into premises we built ourselves in 2005 and now supplying some of the most desirable GT and limited number Porsches, while looking after our mainstream Porsche enthusiasts. We have a wide range of new and used vehicles and we also boast one of the most comprehensive Porsche workshops in the United Kingdom.

What’s the cheapest, and most expensive Porsche you’ve had in stock recently?

The cheapest we’ve done for ages was a fantastic Boxster 2.7, that came in part-exchange, for £5000, and most expensive a 911 GT2 RS at £575,000. We did sell a Ferrari F12tdf for £1.1m in 2018.

If you were buying your first Porsche today, what would it be?

Depending on the budget, it would have to be the 981-model Cayman GTS. It’s just a great all round car that never moves anywhere in value, and has the most epic sound and driving capabilities for the money, and running costs are reasonable.

What warranty do your customers get on cars they buy?

All our cars come with either a Porsche warranty or our warranty which covers everything, even punctures, for the 12month period.

How many of your customers come back to you for another Porsche?

We have a very good customer retention for both the workshop and car sales. One customer has had 21 cars in the last 11 years, and a good percentage of our customers are on at least their second Porsche.

What’s presently the best value used Porsche?

The early 991-model 911 gen 2, along with the 718 Boxster, fantastic cars. Just so undesired because of the so-called lack of involvement. But things change and soon people will realise what they are missing as a usable car.

Which is the used Porsche everyone wants?

That’s the car that doesn’t exist. It’s either the wrong price, wrong colour, wrong miles, wrong owners. But in general the most sought after seems to be the 997 gen 2 with

PDK. The phone rings every day with people wanting one, usually below 50,000 miles and with a good history.

Name a Porsche model you think will make a great financial investment

Every Porsche is a sound investment compared to products from other manufacturers! It so much depends on the amount you can afford to invest, but the good old faithfuls are always the 911 Carrera 3.2 and the fantastic 964 Carrera 2.

Name a car you recently sold, but wanted to keep for yourself

A 911 Sport Classic. Limited to just 250 units, Fuchs style alloy wheels, twin domed roof and duck tail spoiler… fantastic.

What was your first Porsche?

A 1980 911SC with a Turbo body kit, in pastel yellow and with a tartan interior. That’s not made up.

What is you all-time favourite Porsche?

Again, a 911 Sport Classic, cars just don’t get better than that.

What car do you drive every day?

A hard one, as every day is a different car day. But for an everyday Porsche, it would have to be a Cayenne.

Contact

911 Sport Achurch Close Boston Road Industrial Estate Horncastle LN9 6JS + 44 (0) 1507 527911 911sport.co.uk