Why I’m worried that Ford has lost its way
FROM: Brian Forder FORD seems to have lost its way; C-MAX, Ecosport, B-MAX and Mondeo gone or at risk, plus presumably the Mondeo Vignale that was designed to see off Audi, Jaguar, BMW and Mercedes. The Ka is now a cheap also ran, and the Edge is too big for UK roads. Is it time for a change of management?