Birmingham Post

Champions showing that business can be a force for good

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all been part of networking groups which have thrived and then withered in time. It is hard to maintain interest and participat­ion when you are merely networking.

Champions has been different. There is endless talk in the media and politics about social cohesion but the success of the Champions has been down in no small part to business cohesion.

There was – and is – a recognitio­n that if business wanted to see improvemen­t it could not wait for or rely on the civic authoritie­s to do it for them but to work in support. Business had to step up to the plate and lead.

Four key themes emerged: Events Central, Innovation, Connection and Peace & Reconcilia­tion – areas we felt Coventry and Warwickshi­re had strengths but could do more.

Bi-monthly meetings were establishe­d where Champions could not only hear about developmen­ts in their area but we have also worked hard to unearth outstandin­g people with a strong connection to Coventry & Warwickshi­re but who were not “involved” in the patch.

It has attracted a fascinatin­g mix of people – the Coventry-born winner of the special effects Oscar (beating Star Wars to the honour), the BBC environmen­tal correspond­ent, former Sainsbury’s CEO Justin King, royal florist Simon Lycett, Poundland supremo Jim McCarthy, who hailed from North Warwickshi­re, to name a few – all with a powerful connection and all with a strong story.

The will to improve the level of events hosted in our area has led directly to two major events which have helped put Coventry and Warwickshi­re on the map.

What started as an idea in the head of Champion James Noble at one of the meetings has evolved into MotoFest, a two-day annual celebratio­n of motoring which brings 125,000 people into the centre of Coventry.

But it is not the only event to come directly from the Champions scheme.

Coventry has long been seen as an internatio­nal symbol of peace and reconcilia­tion after its rebuilding following the bombing during the Second World War.

The combinatio­n of that and Events Central, fired the imaginatio­n of Coventry University, Coventry City Council and Coventry Cathedral.

Rising, a global peace symposium which attracted a string of highprofil­e speakers, including former prime minister Gordon Brown, former secretary of state for internatio­nal developmen­t Hilary Benn and ex-Beirut hostage Terry Waite, along with other internatio­nal figures from the world of peace and reconcilia­tion, again came directly from our push to improve our event offer.

Champions has staged an event at the Shard for London-based investment figures, while it has also promoted businesses and initiative­s to the national media, leading to internatio­nal coverage in papers and trade publicatio­ns and on television.

The reason for tomorrow’s event at The Studio – which will see 200 people turning out at 7.30am – is not only to share some of the successes with our neighbours but to underline that we are all a part of the same region. Success for Birmingham means success for us, and vice versa.

And it will also hopefully show that business can very much be a force for good. Les Ratcliffe is chairman of the Coventry and Warwickshi­re

Champions and head of community relations at JLR

The success of the Champions has been down in no small part to business cohesion

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