Aldi plans new store at Long­bridge

Birmingham Post - - NEWS -

BUD­GET su­per­mar­ket chain Aldi is plan­ning a new store on one of Birm­ing­ham’s busiest com­muter roads 11 years af­ter first ac­quir­ing the site.

The Ger­man group has fi­nally re­vealed plans to build a su­per­mar­ket on derelict land fronting the A38 near Long­bridge. The site, in Bris­tol Road South, was pre­vi­ously home to a Tex­aco petrol sta­tion.

It will be pitched into com­pe­ti­tion with Sains­bury’s in Long­bridge town cen­tre and Mor­risons on Great Park, both of which are less than a mile away.

Aldi has been plan­ning to re­de­velop the site for more than a decade af­ter ac­quir­ing the ma­jor­ity of it in 2006 but the firm was re­fused plan­ning per­mis­sion in 2006 and 2007 on the grounds of de­sign and a flood risk posed by the River Rea near by. New plan­ning doc­u­ments ac­knowl­edge the risk of flood­ing still ex­ists.

In 2015 the chain again un­veiled plans to open there but this time with a re­gional train­ing cen­tre along­side a su­per­mar­ket.

Aldi has also ap­plied for plan­ning per­mis­sion to build a new su­per­mar­ket in Per­shore Road, Stirch­ley, just a few hun­dred me­tres from where Lidl is hop­ing to launch a store in place of a Fit­ness First gym.

> The pro­posed Aldi

Newspapers in English

Newspapers from UK

© PressReader. All rights reserved.