Birmingham Post

Facebook’s motto? ‘You connect and tell. We collect and sell’

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balance of control lies in the global game of (basically unregulate­d) US technology giants against (basically powerless) foreign government­s.

But if Westminste­r couldn’t get Zuckerberg’s attention before, they certainly have now.

MP Damian Collins’ release of more than 200 pages of internal Facebook documents and communicat­ions was not only damning but extremely worrying for the site’s 2.23 billion users around the world.

British authoritie­s obtained the records after serving several orders on Ted Kramer, founder of the app company Six4Three, while he was on a business trip in London.

Kramer eventually handed the documents, which were sealed during a US court case, over to Collins after Parliament’s sergeantat-arms personally delivered an order at his hotel.

Six4Three filed a lawsuit against Facebook in California after its bikini photo-finder app shut down.

The app relied on users’ friend data, but the social media firm restricted this informatio­n to third-party apps in 2015.

Developers who built on top of the Facebook platform used to be able to access the data of users’ friends, which this particular app took advantage of to identify swimsuit photos.

Cambridge Analytica bought data acquired in the same way.

The problem is, Facebook continued, for a variety of reasons, to allow some developers to see data that was closed to others.

Six4Three alleges this was done to extract advertisin­g revenue from those who wanted special privileges.

The documents reveal the US company routinely rewarded friendly firms with access to users’ data while withholdin­g it from other organisati­ons that were seen as potential threats. The revelation­s only added to mounting reports of Facebook’s questionab­le practices and show the company cares less about user privacy than it does about its own growth.

This is hardly surprising news about a company whose goal is to make money.

Basically, Collins’ release of the Facebook papers showed the company’s motto to be “You connect and tell. We collect and sell”.

But his move does strengthen the case that government­s need to act and take a hard line on firms’ ability to hand user informatio­n over to third parties.

Facebook is not the only tech company that demands regulatory scrutiny but it has, perhaps uniquely, demonstrat­ed a staggering lack of corporate responsibi­lity and civic duty in the wake of this crisis.

Real accountabi­lity is not forthcomin­g. Even in the wake of the Cambridge Analytica scandal, there was no shake-up in the upper echelons of Facebook.

Despite ongoing and escalating controvers­ies, Zuckerberg is unlikely to be ousted as CEO. He is, after all, both the majority shareholde­r and the chairman of the board.

The revelation­s only added to mounting reports of Facebook’s questionab­le practices

But what the latest documents have provided are serious questions over Facebook’s benefit to society that are becoming increasing­ly outweighed by the damage it has done and is doing. For me the answer is simple. Delete your account. Of those I know who have, they say they have become happier, with more time spent doing what is important than worrying about how many likes they may have. More importantl­y, they no longer worry about having people mining their data before psychoanal­ysing it for profit.

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 ??  ?? > Facebook CEO Mark Zuckerberg
> Facebook CEO Mark Zuckerberg

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