RICHaRd BaR­NETT

Classic Car Weekly (UK) - - Auction News -

How im­por­tant is a lo­ca­tion to mak­ing a sale go well? This week the pre­views and the re­view are of sales held with a coun­try house as a back­drop. Now it might have some ‘halo’ ef­fect, and it might not, but where a sale takes place surely helps make it, in the same way that many pun­ters like ACA’s and SWVA’s drive-through lo­ca­tions. A sale might have the right cars, but if pun­ters have strug­gled to get there, strug­gled to park and then can’t buy a de­cent cuppa, they won’t be happy – and who can blame them? Make pun­ters feel they’re part of some­thing and the auc­tion­eer’s on to a win­ner each and ev­ery time. And if they don’t give due con­sid­er­a­tion to the bid­ders, those with the cash in their pocket will go else­where.

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