MY TOP TIPS
1) DO WHAT YOU LOVE I’ve owned dogs all my life so I have a good knowledge, which helps me to connect with customers. Do what you love and your passion will always shine through. 2) DEVELOP A THICK SKIN I’m not tough, but business isn’t always easy. I’ve had to learn not to take things personally. 3) BUILD A WEBSITE I used Wix.com, which guides you through making your own and costs just £10 per month. 4) EDUCATE YOURSELF Online marketing seminars like Retailmarketingacademy. com have helped me target advertising on Facebook. I also did a short accounting course, which has been invaluable. 5) CARE FOR CUSTOMERS I always prioritise answering emails and speaking to people on the phone. Every client or customer’s experience with your company should be a good one.