How to hire a Google cam

Country Walking Magazine (UK) - - Discover | Walking With Google -

Start by go­ing to the web­page:

Here you can fill in a form which cov­ers your de­tails, how long you want the cam­era for, and how you in­tend to use it. A typ­i­cal loan pe­riod is 45 days.

The pre­cise word­ing is as fol­lows: “This pro­gram is open to pro pho­tog­ra­phers, trav­ellers and or­gan­i­sa­tions. It’s also open to oth­ers seek­ing to pro­mote ar­eas of cul­tural, his­tor­i­cal or touris­tic sig­nif­i­cance.”

So the more cre­ative you are with your in­tended use, the bet­ter your chances of get­ting one. It also asks how you will eval­u­ate the suc­cess of your project, and what your “PR and mar­ket­ing strat­egy” might en­tail. So the more places you say you will visit, and the big­ger the au­di­ence you can take your im­ages to, the more likely you are to be ac­cepted.

As to whether you get the Trekker or the 360 eye­ball, Google told us it de­pends on avail­abil­ity and pro­posed us­age. “We can only send Trekkers to a lim­ited num­ber of ap­pli­cants, who are plan­ning to visit more than five very dis­tinct lo­ca­tions,” a spokes­woman said. “But we of­fer 360 cam­era loans to a big­ger num­ber of users.”

You don’t have to sign a con­tract, just agree to Google’s terms and con­di­tions. The hire is free (in­clud­ing postage costs both ways) and the cam­era is cov­ered by Google’s in­sur­ance, al­though you are li­able for any ex­tra in­sur­ance needs if you plan to take it over­seas dur­ing the hire.

Up­load­ing can be slug­gish de­pend­ing on your net­work speed, but even­tu­ally your im­ages will be added to the Google Maps in­ter­face.

When the hire is fin­ished, sim­ply pack­age up the cam­era and send it back to the ad­dress sup­plied. Google doesn’t re­quire you to sup­ply de­tails of what you’ve used the cam­era for, as it’s likely to be vis­i­ble on the app any­way.

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