Daily Express

Time to hear an expert opinion

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WHEN it comes to hearing loss, everyone is different – so it makes sense to get an expert to identify any problems and find solutions tailored to the individual.

A hearing test with Amplifon is designed to pinpoint the exact type of hearing loss involved and just how it is affecting that person’s everyday life.

Performed by trained audiologis­ts the one hour and 20 minute tests are reassuring­ly thorough.

Audiologis­t and training manager Chris Childe says: “Our test involves lifestyle questions, a thorough examinatio­n of the ear, hearing and speech recognitio­n tests and real-world hearing loss simulators.

“It’s a journey to understand the impact someone’s hearing loss has on their daily life, so we can prescribe a bespoke solution.”

Sensorineu­ral loss is the most common form of hearing loss and occurs as a result of damage to the inner ear. It can be caused by exposure to noise, and agerelated wear and tear.

Conductive hearing loss affects the outer or middle ear. It can be hereditary, the result of a head injury or a perforated eardrum.

The solutions recommende­d by the audiologis­t will differ depending on the nature of the hearing loss.

Chris explains: “With conductive loss, we may advise using aids which are a little more powerful.”

Modern hearing aid technology means it’s easier than ever to find the ideal balance between performanc­e and appearance.

Amplifon offers a huge range of aids, including those that are almost invisible and are moulded to fit your ear – typically used for mild-to-moderate sensorineu­ral loss as well – along with many other state of the art aids for more severe loss.

Each device can be programmed to suit your needs and lifestyle.

Chris says: “The best one might not be the most expensive or the cheapest – but it will be the right one for you. That’s our ethos.”

Finding the right solutions can certainly transform lives.

Chris adds: “The most amazing thing about being an audiologis­t is when you switch on someone’s hearing aids for the first time and see the impact our technology can have on someone’s life.” Why isn’t one type of hearing aid system suitable for everyone? Each person has different needs from hearing aids, so a range of technologi­es has been developed to ensure that personal needs are successful­ly met.

Are very small hearing aids as helpful as larger ones?

Apart from more severe forms of hearing loss, very small hearing aids are an option for most people. There is a wide range of smaller hearing aids available and an Amplifon audiologis­t will help guide you towards the right choice for you.

How will I know that Amplifon hearing aids will help me?

Because an Amplifon hearing test is personalis­ed, you can rest assured that all of the informatio­n gained will be used to ensure the maximum benefit, with ongoing support from the profession­al aftercare services of which Amplifon is so proud.

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