Daily Express

COMMENT

- ESTHER RANTZEN Founder, The Silver Line

IN less than six years we have proved how crucial we are to isolated, vulnerable older people.

Many charities have found in these tough times that dedication and compassion are not enough to guarantee survival.

At one of our most fragile times I turned to readers of the Daily Express for help and they responded incredibly generously.

The difference we make to older people’s lives is so profound. As one told me: “My life has changed so much for the better since The Silver Line was started.

“When I am heavy-hearted I know I can pick up my phone and someone will listen.”

But meeting the demand and finding the funds to answer every call has been a constant, exhausting challenge.

Wonderful

So it is wonderful news that, for the first time since our national launch in November 2013, I can say with confidence The Silver Line will not only survive, but will be able to reach out to still more isolated and vulnerable older people who have nobody else to listen and chat with.

Today we at The Silver Line are handing our 24-hour helpline, our army of volunteers and dedicated staff to Age UK who will ensure it has a strong, bright future.

Age UK chief executive Steph Harland told me: “The Silver Line has put loneliness on the map. If you did not exist, we would have to invent you.”

So please, dear readers, don’t stop supporting The Silver Line – we still need you.

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