Grander Queen — than Prin

Princess Margaret insisted her friends call her Ma’am — and even found her own grandmother a bit common . . .

MA’AM DARLING: 99 GLIMPSES OF PRINCESS MARGARET by Craig Brown (Fourth Estate £16.99)

WHeN, in 1930, Her Royal Highness the Princess Margaret was born, there were 41 gun salutes from the Royal Horse Artillery in both Hyde Park and the Tower of london, together with a loud ringing of the bells in St Paul’s Cathedral and Westminster Abbey.

‘Ma’am Darling’, as the Queen’s sister was called by her intimate friends, was never to cause such official jubilation ever again.

Indeed, the best mark of public recognition and affection Craig Brown has been able to find is that, in Margate, there is a Princess Margaret Avenue, where the headquarters is situated of the mobile hairdresser Haircare At Home By Sharon.

In this glittering satire of the treacly Royal Biography genre, poor old Princess Margaret comes across as ‘a nightclub burlesque of her sister’, who thoroughly enjoyed being able to ‘act imperiously, make her presence felt, pull well-wishers up short, and set strangers at their unease’.

It delighted her to rub in the privileges bestowed by birth: ‘I am unique. I am the daughter of a king and the sister of a Queen,’ she’d say as a way of not breaking the conversational ice. Indeed, she could ‘freeze a daisy at four feet simply by looking at it’. PRINCESS

Margaret always liked to arrive late, ‘delaying dinner to catch up with her punishing schedule of drinking and smoking’. No one could make their departure, either, before she’d gone. ‘ No one leaves my presence until I give them permission to do so,’ she’d bark. When a pregnant lady groped for a chair, she said: ‘One does not sit before Royalty sits.’

Princess Margaret thought her own grandmother, Queen Mary, a bit common — the daughter of a German duke, she’d only married royalty and possessed no intrinsic firstclass royal blood.

Queen elizabeth the Queen Mother, the daughter only of a Scottish earl, was similarly looked down upon and treated needlingly. ‘ I’m quite used to it,’ the Queen Mother sighed with forbearance.

When Princess Margaret told her: ‘I can’t think why you have such a horrible place as the Castle of Mey,’ the widow of George VI replied: ‘Well, darling, you needn’t come again.’ everyone had to be subservient to Margaret. friends had to address her as Ma’am. even her children had to refer to her publicly as Princess Margaret, never Mummy. When Derek Jacobi offered his lighter, she snarled: ‘You don’t light my cigarette, dear.’

Water had to be Malvern — never out of a tap. Whisky was famous Grouse. Or else. There was no such thing as scrambled eggs. ‘ We call them buttered eggs.’ Brown says ‘there was always an element of Hyacinth Bucket about her’, as she stood on ceremony, ruffling feathers and saying the wrong thing. She once asked a chap hobbling about on sticks: ‘Have you ever looked at yourself in the mirror and seen the way you walk?’

The explanation for her behaviour isn’t hard to work out. She was trying to be important, because her sister the Queen was and she wasn’t.

Ambassadors hated her visits to embassies, where she lost no time ‘making her displeasure felt’. On a visit to Matlock, where a dish of coronation chicken had been prepared for her, she sneered: ‘That looks like sick.’ She also declined to go on tours it had taken people ages to arrange. Wherever she was in the world, the Princess rode in a Rolls-Royce with a specially raised floor ‘to make her look taller’, and demanded motorcycle escorts and government helicopters.

looking grumpy as she opened pumping stations and Girl Guides huts, Her Royal Highness the Princess Margaret may generally be characterised, writes Brown, by ‘her lack of desire to please’, and she took a perverse delight in finding things not up to scratch. She attended charity balls and premieres and went to the Royal Ballet. As Brown says through gritted teeth,