Liverpool in filler frenzy as Botox capital of the world
IT’S news that will raise eyebrows across the country. But in Liverpool, they may find that difficult... because the city has been named the world’s Botox capital.
More people carry out Google searches for Botox and lip fillers in Liverpool than anywhere else.
In fact four in five internet searches for the procedures are now made from the UK, the British Association of Aesthetic Plastic Surgeons was told.
The North comes out top, with interest rocketing in Leeds, Manchester and Newcastle. In the South, internet users are more interested in breast implants, nose jobs and tummy tucks. Dr Ryan Sugrue, a plastic surgeon at Cork University Hospital who presented the research, said: ‘Traditionally, the US has been the gold standard for interest in cosmetic procedures, but there has been a transatlantic shift to the UK.’
However, experts warned that the surge in demand meant many patients risked being treated by practitioners without proper qualifications. Warning against cowboy clinics, Dr Sugrue added: ‘There are significant dangers.’