Reaching out, the five new adverts
EMOTION WHAT IF I GET EMOTIONAL?
This 40-second video shows soldiers comforting to each other on the frontline and ends with a soldier crying.
The voiceover of the serving soldier says: ‘It feels like, as a man, you can never express your emotions. I thought joining the Army would be a thousand times worse. That any sign of emotion would be a sign of weakness.
‘But once you are in, you realise no-one is a machine. The Army is family.’
PHYSIQUE DO I HAVE TO BE A SUPERHERO?
The video begins with a slim man working in a bar, then jumps to a scene of muscly men carrying weights and grunting.
During the 30-second clip, the slim man wearing glasses gets progressively fitter and works as a team to get the job done. The former barman says: ‘I kind of thought everyone was going to be a super-fit machine.
‘I started off slow because obviously I was unfit, it was a struggle, but everyone in your troop helps out.’
RELIGION CAN I PRACTISE MY FAITH?
The 60-second video shows a Muslim soldier taking time out of an exercise to pray.
The Muslim recruit says: ‘The Army embraces the fact you have come from a different faith. Even on exercise, there’s always a quiet moment to go into a cabin... and do your prayers there.
‘My faith is such a part of me, that doesn’t change when I put on a uniform.’
WOMEN WILL I BE LISTENED TO?
The 40-second clip shows a woman deciding to join the military after working a normal civilian job. It shows her on the battlefield and her leading a team of 30 after she is commissioned as an officer.
She says: ‘Men at work would often talk over me, I felt like I didn’t have a voice. So I decided to go for it and I joined the Army. It feels good to finally have my voice heard.’
SEXUALITY CAN I BE GAY?
The 40-second video begins with two men chatting at a bar then jumps to a uniformed men at a warzone. A soldier rests his hand on another’s shoulder.
A gay Army medic says: ‘I was really worried about whether I would be accepted, but within days I was more than confident about being who I was. I’m not afraid to talk about having a boyfriend.’