NECTAR REVAMPED

SAINSBURY’S is to revamp its Nectar card scheme in a move that will see loyal and frequent customers rewarded with the greatest number of points.

Shoppers will no longer simply receive one point per £ 1 spent in store: instead, they will be rewarded based not just on spending, but how frequently and how long they’ve been shopping with the retailer.

Sainsbury’s is trialling the revamp on the Isle of Wight from today.

The supermarket giant bought the Nectar business in February for £60m from Canadian firm Aimia.