5: Hydrating coconut serum

Fake Bake Flawless Coconut Tanning Serum in Medium, £29.95, fakebake.co.uk (Bottom of model’s right leg)

THEY SAY: With superfood coconut oil, a fastdrying, refreshing, hydrating and moisturising serum that takes luxury tanning to the next level.

WE SAY: This comes out looking like molasses. It makes it very easy to see where it’s been applied, and it rubs in easily with no streaks. In fact, the guide colour was quite a bit darker than the finished result, so don’t panic if it looks strong at first.

Compared to other products, the undertones were a little red, and while the coconut fragrance was strong, there was still a waft of fake tan.

BEST FOR: Those with olive skin tones — the red undertones won’t flatter people who are already rosy, and could make them look sunburned.