Daily Mail

The word so maddening that hearing it on the radio quite ruined my sunny Bank Holiday

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ON A sunny Bank Holiday weekend, with our bluebells in bloom and the wisteria beginning to display its brief seasonal beauty, there is little that could disturb my equanimity.

But then, it happened again: someone on the radio did the ‘pre’ thing. This is the only way I can describe it: the verbal virus — quite a recent contaminat­ion — that makes those infected put ‘pre’ in front of words which have no need of it.

The one I heard on the BBC yesterday morning was the most common variant: ‘Pre-planned.’

Why? Is it actually possible to plan something after it has happened?

And yet this word has become so common that the online Oxford Dictionary now tells us: ‘Pre-plan: verb. To plan in advance, as in “a pre-planned route”.’

What madness is this? ‘ Darling, I thought I’d plan the route for our journey today. Oh, sorry, that’s not good enough. Of course I meant to say I’m going to pre-plan the route.’

Grating

Other variants recently heard, both in BBC Radio 4 programmes about the Westminste­r political scene: ‘Pre-trailed’ and ‘Pre-leaked’. I thought the whole point about ‘ trailing’ something, in political terms, was that you did it before an official announceme­nt.

Obviously, we can understand what the broadcaste­r means. But why add an extra syllable — derived from Latin — which is redundant, and even slightly pretentiou­s?

Perhaps the oddest and certainly the most grating is the now ubiquitous ‘pre-prepared’.

It’s many decades since I did A-level Latin, but as far as I know the word prepare itself derives from ‘prae’ meaning before and ‘parare’ which means to make ready. Why on earth does the ‘pre’ require another ‘pre’ before it? Unless you are unfortunat­e enough to be afflicted with a bad stutter, there’s really no excuse. And yet this monstrosit­y is now most common in the highest circles.

Thus, I noticed Sir Lawrence Freedman, the immensely distinguis­hed Emeritus Professor of War Studies at King’s College London, and a man whose writings I much admire, recently referring to something he had ‘ pre- prepared’. Lawrence, how could you?

And in its guidance to lawyers, a recent document from the Crown Prosecutio­n Service (CPS) tells us that ‘an adverse inference cannot be drawn by a defendant who merely refuses to answer police questions after a pre-prepared statement is read out’.

Not so long ago it would have been enough to refer to a ‘prepared statement’. It still should be.

The CPS has much more serious things to worry about than this: it has become dangerousl­y close to discredite­d under its departing director, Alison Saunders. The CPS complains that it is under-resourced — but it costs nothing to be clear and concise in expressing the law.

And when the most eminent professors and institutio­ns do this, we cannot blame less august commercial organisati­ons for following their bad example.

So food retailers now offer us what they increasing­ly call ‘pre-prepared meals’. Plain ‘prepared meals’ are old hat. Thus, Wiltshire Farm Foods — an excellent firm, no doubt — advertises the following service: ‘ Pre- prepared Ready Meals Delivered.’ Of course, it doesn’t mean that the meals have been cooked twice, but that’s what it sounds like. And it doesn’t encourage me to try their ‘ready meals’.

I’ve no idea where this comes from. But I wouldn’t be entirely surprised if it had blown across the Atlantic. As has another term used increasing­ly in the UK and which gives me slight palpitatio­ns: ‘Storied’.

No, it’s not a misspellin­g of what we apply to buildings, which can indeed be storeyed. It is used to mean something or someone about whom many stories have been written or told. Thus, on Radio Four’s Today programme on March 17 (yes, I took a note) we were told of someone who’d had a ‘storied career’. Ugh.

I think this term is being used as an alternativ­e to the more English ‘famous’. But that grossly overused word is in itself almost always dispensabl­e.

Guardians

The current guardians of spoken English at the BBC should recall a memo supposedly written by the institutio­n’s founder, the terrifying Lord Reith. It is said that on hearing someone described in a broadcast as ‘a famous lawyer’, Reith wrote to the programme’s producer: ‘The word FAMOUS. If a person is famous, it is superfluou­s to point out the fact; if he is not, then it is a lie. The word is not to be used by the BBC.’

Exactly so. And the current directorge­neral of the BBC should tell his journalist­s and newsreader­s that the following terms are also banned: ‘Pre-planned’, ‘pre-trailed’ and, above all, ‘pre-prepared’. As for ‘storied’, anyone from the Today programme using it should be given a formal warning that repetition will result in being exiled to Radio St Helena.

There is a serious point, though. Our language is so beautifull­y clear and simple, at its best. Our national broadcaste­r, with its unique influence, has a special responsibi­lity to keep it that way.

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