Your Saturday Mail, the best bar none

SATURDAY’S Daily Mail has extended its lead as the biggest-selling and mostread newspaper in the UK.

According to the latest official ABC figures for August, Saturday’s Mail had an average retail sale of 1.8million copies, 15,000 more than The Sun.

Figures from new industry body PAMCo also showed Saturday’s Mail ahead in terms of readership, with more than 3.6million readers spending an average of 67 minutes with each copy – nearly half an hour more than readers of The Sun. Weekend, which celebrates its 5th anniversary next month, remains the UK’s most-read newspaper magazine.

From Monday to Saturday, the Mail outsold The Sun at the news-stand for the fourth month in a row in England, Wales and Northern Ireland with a lead of 1,000 copies.

Across print and digital, the Mail, Mail on Sunday and MailOnline are now read by 8.9million people every month or 55 per cent of the adult population. Including Metro and metro. co.uk – also published by the Daily Mail group – the figure is 33.3million or 63 per cent of the population.

The new figures are testament to the ongoing success of the Mail, which continues to invest in journalism to bring you the best news, features and sports coverage, dazzling columnists, indispensable daily supplements, agenda-setting campaigns, as well as its brilliant reader loyalty club MyMail.co.uk.