Daily Mail

Health chief: Let GPs text MMR jab reminders to parents

- By Sophie Borland and Ben Spencer

GP SURGERIES should text or phone the parents of children who have missed their MMR jab, the Government’s health protection chief urges today.

Duncan Selbie calls on family doctors to go through the ‘painstakin­g task’ of searching their records to hunt for unvaccinat­ed patients.

Families which have slipped through the net should be called or sent text reminders inviting them to the surgery, he says.

Mr Selbie, chief executive of Public Health england, also calls on the NHS to offer more vaccinatio­n clinics outside normal working hours.

Writing in the Daily Mail, he accepts that the health service needs to provide other appointmen­ts ‘in addition to the traditiona­l trip to the doctor’.

Clinics could be held in nurseries, high street pharmacies, children’s centres or any other ‘popular places where families visit’, he suggests.

The Mail launched a major campaign last week to improve the uptake of the MMR jab and other childhood immunisati­ons. NHS figures show the number of children receiving their measles, mumps and rubella vaccinatio­ns has fallen to its lowest level in seven years. In the worst affected areas – which include middle-class london boroughs – a third of five-year-olds have not had both recommende­d jabs.

The Mail is urging the Government to launch a mass publicity drive to reassure parents the vaccinatio­ns are both safe and essential. We also want the NHS to introduce text message reminders or letters informing families of appointmen­ts.

Mr Selbie, who has been chief executive of Public Health england since its creation in 2013, writes: ‘We have to offer sufficient­ly flexible appointmen­ts at convenient times and places for busy families.’ He said GPs and nurses would need help in the task of finding and contacting families. ‘This includes reminders by phone and text,’ he added.

But his suggestion that GPs take on extra work by tracking down unvaccinat­ed patients is likely to be unpopular. Many surgeries are severely understaff­ed and struggling to cope with a growing and ageing population.

Public Health england was set up in 2013 to protect the nation’s health, prevent serious illnesses and cut rates of obesity and diabetes. Although it has some responsibi­lity for vaccinatio­ns, the day-to-day running of the health service – including providing GP appointmen­ts – is overseen by NHS england.

Mr Selbie, who started working for the NHS at 17 as a clerical officer in Dundee, points out that vaccinatio­ns have saved more lives in the last half century than any other medicine.

last week the chief executive of NHS england Simon Stevens warned that parents were being put off vaccinatio­ns by rumours spread at school gates.

latest NHS figures show 86 per cent of children have had the two recommende­d MMR jabs by the time they are five. This is the lowest level since 2011/12 and significan­tly under the World Health’s Organisati­on’s 95 per cent target. A 95 per cent rate ensures ‘ herd immunity’ – which leaves a virus struggling to infect anyone and beginning to die out.

The uptake of the MMR jab dropped dramatical­ly in the early-2000s following the publicatio­n of a study by Andrew Wakefield. He claimed the vaccine was linked to autism – a claim that has been thoroughly discredite­d.

However, many parents remain suspicious, their fears exploited by a vocal antivaccin­e lobby which uses social media to spread its harmful messages.

Meanwhile, cases of measles have trebled in the last 12 months while mumps is at its highest level in ten years. Both diseases can lead to potentiall­y fatal complicati­ons.

last night Professor Helen Stokes-lampard, chairman of the Royal College of GPs warned: ‘Proactivel­y searching out patients will take considerab­le time and resources, which simply doesn’t exist in general practice at the moment.’

Dr Richard Vautrey, chairman of the British Medical Associatio­n’s GP committee, suggested Public Health england should be doing more to improve awareness and counter disinforma­tion.

VACCINATIO­NS are the linchpin of any well-run health system. Jabs wipe out highly contagious and dangerous childhood diseases such as measles and mumps.

Indeed, when it comes to preventing infections, only clean water comes close.

Yet uptake of routine inoculatio­ns for babies is plummeting. So it’s unsurprisi­ng that illnesses which can kill are rising.

A perfect storm of complacenc­y, lack of awareness and the spread of wicked ‘antivaxx’ myths claiming immunisati­on is harmful means youngsters are needlessly put at risk.

Today in the Mail, which is campaignin­g to reverse this iniquitous trend, Public Health England head Duncan Selbie argues it’s time to go back to basics.

Importantl­y, he says GPs should offer appointmen­ts at convenient times – including evenings and weekends – to ensure busy parents can get children vaccinated.

Doctors and nurses should trawl patient lists to pinpoint children who’ve missed jabs. And those who’ve slipped through the net should get phone or text reminders.

These are simple, practical steps. Taking them will stop families suffering the heartbreak of seeing loved ones struck down by these terrible diseases. MAHATMA Gandhi’s inspiratio­nal non- violent protests, giving India independen­ce, are rightly revered. So it’s apt a statue of him should be unveiled in Manchester to promote harmony following the Arena terror bombing. Who could object? Step forward student activists, who wanted clapping banned on campus because it might trigger anxiety. In their minds, Gandhi was a vile ‘racist’. Is anyone safe from profession­al offence-takers? Probably not even Mother Teresa!

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