Daily Mirror (Northern Ireland)

CREAM TEASE Moisturise­rs have no impact on wrinkles & skin health, study says

- BY NADA FARHOUD Consumer Features Editor

PRICY anti-ageing moisturise­rs make no difference in eradicatin­g fine lines or improving skin health, a study claims.

Some 75% of women and 25% of men fork out more than £2billion a year on skincare products – £500million on lotions alone.

But products tested by a University of Sheffield team made no difference and moisturisi­ng daily was even found to have a dehydratin­g effect.

In the trial, 25 people blind-applied one of three popular moisturise­rs from three price ranges twice a day, for three weeks, to one side of their face.

The under-£5 product was Nivea moisturisi­ng cream, in the £5 to £25 bracket was Clinique’s £24 Dramatical­ly Different Moisturisi­ng Lotion and the £43 Embryoliss­e Laitcrème Concentré was the over-£30 product. Researcher­s found no effect on skin health or appearance but the cheaper ones boosted hydration. They also found no evidence of anti-ageing properties in any – or long-term use making a difference.

The revelation­s feature in BBC1 documentar­y The Truth

About Looking Good, presented by self-confessed cosmetics addict Cherry Healey. During the show, dermatolog­ists also reveal the one ingredient proven to reduce wrinkles is a class of drugs called retinoids.

Consultant dermatolog­ist Anjali Mahato, who appears in the show, says: “Retinoids are the only ingredient shown to meaningful­ly reduce fine lines, wrinkles and pigmentati­on by boosting collagen production and improving skin cell turnover. Many products simply add hydration, which temporaril­y smooths out the appearance of wrinkles.”

She recommends using over-thecounter face creams with “at least 0.1% retinol”, then increasing the percentage as your skin gets used to the product.

Professor Chris Griffiths, from Salford Royal Hospital, added: “Sun exposure is the key cause of fine lines and 75% of damage, alongside pollution and smoking. Ageing is only a small percentage.”

Embryoliss­e said: “The tests were conducted by a small number of people over three weeks and our products have performed well in many independen­t tests.”

Clinque said it supports its claims “with clinical and consumer testing”. And Nivea said: “We are pleased the study found a positive moisture effect.” The Truth About Looking Good is on BBC 1 at 8pm on Wednesday.

 ??  ?? HERE’S THE RUB Study group tried creams for 3 weeks The overthe-counter products containing the only ingredient scientists found to work on wrinkles. £8 £19.99 £29.50 HOST Cherry Healey
HERE’S THE RUB Study group tried creams for 3 weeks The overthe-counter products containing the only ingredient scientists found to work on wrinkles. £8 £19.99 £29.50 HOST Cherry Healey
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