Coffee will be a luxury
Is the nation’s favourite
sage expressing universal truths in simple language.” The study also found that, on average, adults use three catchphrases a day, and three in 10 feel they have a compulsive habit of peppering them into normal conversation.
Three in 10 also admitted to using a saying without knowing where it came from, and a fifth know someone who they think uses way too many catchphrases in conversation. The research also revealed the ideal catchphrase needs to be four words long and be heard four times in order to get stuck on a loop in someone’s mind.
Mr Thorne added: “Catchphrases derive their power from compressing complex ideas into short, snappy sequences to capture attention.” COFFEE could become a luxury in the future because of climate change.
Farmers in Peru are struggling to harvest healthy crops.
Catherine David, at Fairtrade, said: “If we don’t invest now then coffee could become a luxury, longer term.
“Because if 50% of land currently used for coffee isn’t going to be suitable for it by 2050, and coffee farmers are abandoning their farms, there simply won’t be enough coffee.
“So we could, conceivably, get to a point where coffee is no longer available for, say, £1.50 at Greggs, but becomes a premium product for only those who can afford to enjoy it.”
The poorest farmers are being hit hardest because they cannot invest profits in tools to improve the soil or buy new plants.
Some have returned to growing the coca plant, the raw material for cocaine.
Extreme rainfall two years ago destroyed crops and caused buildings to crumple in the north west region Piura.
The area may uninhabitable. become