Charity reveals name change

South Lanarkshire drug and alcohol charity Addaction has changed its name to We Are With You.

Research shows that one in six people across Scotland and England have experienced issues with drugs, alcohol, mental health or self-harm, but millions are struggling alone.

Stigma and shame are major barriers preventing people accessing help.

Services and staff at Addaction (We Are With You) are spread across the UK. And although feedback describes them as warm, non-judgemental and approachable, surveys reveal this isn’t reflected in the charity’s name.

Three times as many people surveyed chose the name We Are With You over Addaction – with the new name being described as more‘inclusive’, ‘approachable’and‘reassuring’.

The charity now hopes to break down barriers, reach a broader audience and help more people with its new name and hand-drawn visual identity – created by Scottish-based studio Touch – as well as a more user-friendly website.

Acting CEO of Addaction Laura Bunt said:“At a time when millions of people are experiencing issues with drugs, alcohol and mental health and often going without help, we want to make it as easy as possible for people to take the first step in getting support.

“By building our brand, we also hope to better influence the national conversation around drugs, alcohol and mental health so even more people can get the help and support that they need.”