The new brand Maker & Son is set to stun de­sign en­thu­si­asts with its hand­crafted, all-nat­u­ral fur­ni­ture

You may not have heard of this fam­ily-run fur­ni­ture brand yet, but it’s sure to be­come a favourite, thanks to its com­mit­ment to achiev­ing the high­est lev­els of com­fort and be­lief in us­ing only nat­u­ral ma­te­ri­als

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Tucked away in the leafy Sus­sex coun­try­side, the next branch of Bri­tain’s most fa­mous de­sign fam­ily tree is putting down roots. For it’s here that Alex Will­cox, for­mer buy­ing di­rec­tor for The Con­ran Shop, has launched the fur­ni­ture brand Maker & Son, his son be­ing the prod­uct de­signer Felix Con­ran, grand­son of the great Sir Ter­ence. Every piece in its ‘Song’ range, which so far com­prises a gen­er­ously-pro­por­tioned sofa (£3,995), arm­chair (£2,495) and foot­stool (£995) – a bed fol­lows later this year – is hand­made from nat­u­ral ma­te­ri­als and fea­tures hard­wood frames, wool and cot­ton pad­ding, nat­u­ral la­tex, eth­i­cally sourced feath­ers and jute web­bing, while cov­ers are made from ma­chine-wash­able linen cot­ton or cot­ton vel­vet.

The brand’s intention is to of­fer ‘the high­est qual­ity crafts­man­ship to­gether with the lat­est in dig­i­tal tech­nol­ogy,’ ex­plains Con­ran, adding that its on­line store boasts an aug­mented real­ity app that en­ables cus­tomers to en­vis­age the fur­ni­ture in their own homes. Mak­ing the com­pany’s prod­ucts 100 per cent nat­u­ral is also of huge im­por­tance to both fa­ther and son. ‘ What fu­ture is there for any of us craft­ing or buy­ing pieces made from plas­tic-based foam?’ asks Will­cox. ‘It’s a sad fact that vir­tu­ally every piece of up­hol­stered fur­ni­ture made across the world right now (what­ever price you pay) is made with plas­tic-based foams. All of our fur­ni­ture is made to or­der, with lead times of four weeks. Hav­ing a nat­u­ral prod­uct is a key­stone of Maker & Son. There’s no other way to con­sider the fu­ture than to make prod­ucts that will last at least one life­time.’

An­other mis­sion of Maker & Son is to cre­ate ex­treme com­fort. ‘To us, that’s ev­ery­thing,’ ex­plains Will­cox. ‘Not just phys­i­cal com­fort, but also achiev­ing a level of re­lax­ation that is so com­plete you feel as though your mind clears within sec­onds of sit­ting down. Imag­ine sit­ting in a bed made of pil­lows.’ Con­ran sums up: ‘ You sit “in” our fur­ni­ture, you don’t sit “on” it.’ Sounds dreamy. makerand­son.com

‘HAV­ING A NAT­U­RAL PROD­UCT IS A KEY­STONE OF MAKER & SON, IT IS THE FU­TURE’

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