It’s official – we’re a nation of beauty obsessives, with women spending £4,454 a year* on everything from blow-dries and waxing to lipsticks. But what floats your boat? The biggest beauty stores in the land reveal what we can’t get enough of…
WORDS SAMANTHA FREEDMAN ILLUSTRATION TO BIAS G…BEL
6 BIG BEAUT Y ISSUE CAMBRIDGE LONDON Londoners are the risk takers when it comes to trying new, niche brands, found Cultbeauty.co.uk. Skincare brand DNA Renewal is the most popular in the capital. One of the highest spending areas (according to...
KENT Bluewater shoppers are a tech-savvy bunch – more Dyson Supersonic Hairdryers, £299.99, are sold here than anywhere else in the country, according to John Lewis.
NEWCASTLE Sleek and silky, or kinky and curly – expect to find groomed hair in the Geordie capital, with 74% of John Lewis’s Ghd business coming from their hair straighteners, £109, alone.