It would be talking to doctors, scientists, people In crisis
The source continued, ‘Gwyneth is in talks with bosses at Apple, who are aggressively getting into television programming, having already announced a pricey original drama with Gwyneth’s pals Reese Witherspoon and Jennifer Aniston. Gwyneth has a terrific relationship with the company, thanks to her well-received but little-discussed turn as a judge on their summer series Planet Of The Apps. It’s still in the planning stages but they’re envisioning a talk show that could run up to five days a week and would be a daytime format along the lines of Oprah Winfrey or Martha Stewart’s past shows.’
It’s news that Martha herself is unlikely to greet with enthusiasm. In 2014, she scolded that Gwyneth, ‘Just needs to be quiet. She’s a movie star. If she were confident in her acting, she wouldn’t be trying to be Martha Stewart.’ Sadly for Martha, it seems acting is the least of Gwyneth’s concerns.
Earlier this year, she launched Goop as a quarterly magazine, and has previously spoken of her ambition to launch a TV series with the working title The Radical Wellness Show. Speaking to The Hollywood Reporter, she said, ‘I’m in the brainstorming stage but it would be going into the field and talking to any number of doctors, scientists, people in crisis, where there is something to uncover and confront about wellness.’
Gwyneth’s previous forays into pseudoscience have been widely disparaged; most recently she claimed that cleansing your body with goat’s milk warded off parasites and ran a piece by a ‘medical medium’ who consults with spirits about the best ways to treat thyroid cancer. Earlier this year, one of Goop’s fiercest critics, gynaecologist Dr Jen Gunter, told Grazia, ‘I think [Goop] promotes fear and that leads to a lot of people who don’t have significant savings spending money on things they don’t need. When you’re giving people incorrect information, it’s the opposite of empowerment.’