Markets are keeping it real
CALDERDALE MARKETS have been praised for keeping shoppers safe from fake and countereit goods.
It’s the tenth anniversary of the Real Deal ‘Fake-Free Market’ campaign and Calderdale Council’s markets service has been praised for keeping Calderdale shoppers safe from counterfeits.
The council is one of more than 500 organisations across the UK to have signed up voluntarily to a nationwide consumer-friendly ‘Fake-Free Markets’ charter.
The charter and ‘Real Deal’ campaign protects shoppers, genuine traders and local businesses from the impact of counterfeit crime.
Calderdale Council’s Markets Manager, John Walker, said: “Calderdale was the first local authority in Yorkshire to support the ‘Fake-Free MarIt kets’ charter and we’ve continued our commitment to keeping fakes out of our markets.
“We want visitors to our markets to be able to shop with confidence and we work with our partners to ensure that products from our markets are the genuine article.
“We take the threat of fakes very seriously and encourage people to report any items they think to be suspicious.”
The ‘Real Deal’ campaign is an initiative by the National Markets Group for IP Protection (NMG).
reassures consumers that they can expect to buy only genuine brands and quality goods when they shop at local markets, car boot sales or selling groups bearing the ‘Real Deal’ logo.
The NMG is made up of a partnership of law enforcement, government and industry stakeholders, supported by the National Association of British Market Authorities (NABMA).
Patricia Lennon, National Coordinator of the ‘Real Deal’ Campaign for the NMG, said: “The Real Deal and ‘Fake-Free Markets’ Charter has proved to be a huge reassurance for shoppers.
“We cannot praise highly enough the commitment we have seen from markets and Trading Standards services who have jointly signed up to the charter to protect their customers from buying untested, poor quality, potentially unsafe counterfeit products.”
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