Teenage baker slams BBC for ti­tle of show

Bake Off spin-off name ‘is not an orig­i­nal idea’

Harefield Gazette - - NEWS - By Salina Pa­tel salina.pa­tel@trin­i­tymir­ror.com

AN as­pir­ing cake baker in Hayes who posts about her cook­ing jour­ney un­der the name ‘Chron­i­cles of Na­dia’ said she had the ti­tle first not the BBC.

Na­dia Atiq, who started bak­ing as a hobby at the age of 14, set up Face­book and In­sta­gram ac­counts un­der the name, which the BBC re­cently an­nounced is the ti­tle of The Great Bri­tish Bake Off spin-off show.

Spelt slightly dif­fer­ently as ‘Chron­i­cles of Nadiya’, star­ring 2015 win­ner Nadiya Hus­sain, it is the ti­tle which has re­ceived much at­ten­tion in the me­dia with The In­de­pen­dent say­ing it has been given ‘an in­cred­i­ble work­ing ti­tle’, while Huff­in­g­ton Post called it an ‘in­spired ti­tle’ and ‘amaz­ing’.

The 19-year-old teach­ing as­sis­tant from west Lon­don wants to make it clear that she came up with the name first and has been us­ing it ‘for years’, slam­ming any claim it is an ‘orig­i­nal’ and ‘unique’ ti­tle.

Miss Atiq who has been sell­ing cakes since 2011 and oc­ca­sion­ally posts tips on her Face­book page, said: “It’s not as orig­i­nal as the [BBC] say. And even if they did not take it from me, they could have at least made sure no­body else was us­ing that name. I do feel they should have re­searched bet­ter.

“I did not patent my name be­cause I was only 14 at the time. I didn’t think I’d have to. I was just bak­ing and sell­ing for fun be­cause it was a hobby. I never thought that some­where down the line The Chron­i­cles Of Na­dia would be­come a TV show.”

She is a big fan of the star baker who has been on a whirl­wind jour­ney since win­ning the show last year, ap­pear­ing as a reg­u­lar on The One Show and as a guest pre­sen­ter on Loose Women, writ­ing a weekly col­umn for The Times mag­a­zine and a monthly col­umn for Es­sen­tials Mag­a­zine, and was given the hon­our of bak­ing The Queen’s 90th birth­day cake.

Miss Atiq added: “I am not against Nadiya Hus­sein in any way. I love her and what she does. I think my bakes are noth­ing com­pared to hers.

“She makes amaz­ing cakes and I can only pray for mine to turn out any­thing like hers. And I’m happy that there is a Nadi(y)a out there who is do­ing it right!

“I ad­mire that she is show­cas­ing her tal­ents and will be a role model for lots of young Mus­lim girls, but I do wish the BBC did not claim to be orig­i­nal and unique when they didn’t do their re­search prop­erly and are now us­ing some­one else’s name for their show.”

It was a friend who alerted her to the name be­ing used for a TV show and, with no trade­mark on the name, it can legally be used by the BBC.

But Miss Atiq will not be stopped as she con­tin­ues to rise to the chal­lenge and says ‘any­one who knows me knows about my cakes’.

The BBC have not com­mented as the Gazette went to press.

n RIS­ING TO CHAL­LENGE: (Above and left) Cakes made by Na­dia Atiq

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