Severn Valley wins UK Transport Award
THE Severn Valley Railway has won the UK Transport Award’s Best Regional Heritage Railway Attraction for 2024.
The awards scheme is run by
SME News, a quarterly digital publication aimed at small to medium-sized businesses. Awards are given to commend companies that show ingenuity and hard work and distinguish themselves from competitors. SVR’s managing director, Jonathan ‘Gus’ Dunster, said: “We are delighted that the SVR has added another award to its trophy cabinet
“Our Spring Steam Gala (see pages 50-55) showed just how well we can do things here.
“Running a heritage railway attraction is very much a balancing act. You have to make sure visitors have an excellent experience, so they’ll not only return, but so they will also tell their friends to come.
“And you’ve got to do it in a way that’s financially sustainable. We work hard to get that balance right.”
UK Transport Awards coordinator Jack Ford added: “Changing oneself to meet the ever-changing needs of such a versatile industry is no easy feat. The demand for such flexibility creates an expectation that anybody would struggle to meet. Thankfully, our awardees have onboarded the responsibility and have developed award-winning methodologies that may very well define the future of the trade.”