Woolretailer.com

A new approach that makes it easy to select wool products for your home

Bridgette Kelly, interior textiles director at the Campaign for Wool, tells us about this recently launched online resource designed to help you choose high-quality wool carpets and which will very soon include fabrics too Why was Woolretailer.com created?

Buying new wool carpet and wool furnishings for your home is enjoyable and immensely satisfying, especially if you can call on expert advice when you need it. So it is good to know that Woolretailer.com is designed to help you find a local independent wool specialist retailer that not only o≠ers a good range of wool products, but also has a thorough understanding of the material so you can make the right choices with confidence.

How does the website work?

Simply enter your postcode to find a local independent wool specialist retailer. All of the suppliers registered on the website have completed an industry accredited Wool Specialist training programme, to ensure that their knowledge is comprehensive, accurate and up to date. So if you want to know about the different types of wool carpet, including understanding pile weight and composition, the different widths available and suitability for various rooms, you know you can rely on their expertise.

What else does the website o≠er?

It is packed full of useful information about how to choose a wool carpet, from label guides to measuring, choosing underlay and selecting a fitter, and even advice on cleaning and caring for your carpet to keep it looking its best. Our “What’s trending?” pages are designed to inspire, offering the latest ideas for using wool carpets, rugs and runners in interiors. Enjoy browsing new looks for stripes or plaids, natural hues or bold pattern – the choice is yours.

Who is behind Woolretailer.com?

Woolretailer.com is a Campaign for Wool initiative, supported by non-profit making and non-contributory wool organisations around the world to promote real wool as the best choice for the home.