Ford focus on
ORD has demonstrated its commitment to an electric future by revealing its most comprehensive line-up of electrified vehicles at the Frankfurt Motor Show.
The company believes its electric range will help drive sales of its electrified vehicles ahead of conventional petrol and diesel models by the end of 2022 in Europe.
Earlier this year, Ford announced every one of its new passenger vehicles would include an electrified option – either a mild-hybrid, full-hybrid, plug-in hybrid or all-electric – delivering one of the most comprehensive line-ups of electrified options for European customers.
The company is to launch 17 electrified vehicles in Europe by 2024, including eight in 2019.
Ford expects electrified powertrains to account for more than half of the company’s passenger vehicle sales by the end of 2022, creating a tipping point for Ford’s electrified vehicle sales versus conventional petrol and diesel sales. By this time, the company also expects to have sold one million electrified passenger vehicles.
“With electrification fast becoming the mainstream, we are substantially increasing the number of electrified models and powertrain options for our customers to choose from to suit their needs,” said Stuart Rowley, president, Ford of Europe. “By making it easier than ever to seamlessly shift into an electrified vehicle, we expect the majority of our passenger vehicle sales to be electrified by the end of 2022.”
Ford’s fully electrified Frankfurt show display includes the new Kuga Plug-in Hybrid mid-size SUV. It’s Ford’s most electrified vehicle ever and the first Ford to offer mildhybrid, self-charging full-hybrid and plug-in hybrid powertrains.
The Ford stand also features the new Explorer Plug-in Hybrid sevenseat SUV and the new Tourneo Custom Plug-in Hybrid eight-seat people-mover, alongside the new Puma EcoBoost Hybrid SUV-inspired compact crossover, which features mild-hybrid technology for reduced CO2 emissions and fuel efficiency.
Also on show is the Ford Mondeo Hybrid wagon, featuring selfcharging, full-hybrid, petrol-electric powertrain technology that offers pure electric driving for city and stop-start driving scenarios.
Ford is partnering with six leading energy suppliers across Europe to provide home charging wall box installation services and green energy tariffs for plug-in hybrid customers, enabling simpler, faster and more affordable charging of electrified vehicles.
The company says its wall box solution will deliver up to 50 per cent more charging power than a typical domestic socket.