Bathroom firm moves in to East Yorkshire

A bathroom supplier which has built a network of more than 90 branches in less than a decade has made its first move into East Yorkshire.

Easy bathrooms has ambitions to become the UK market leader, having launched in Leeds in 2012.

It has now launched at the trade Yard Willerby, part of the series of sites developed by hull-based Allenby Commercial in recent years to support the construction and DIY sector.

It joins Screwfix and toolstation beside Willerby Shopping Park.

tomas Sereika, manager, leads a full-time team of four, with £100,000 spent on the fit-out.

Neil bell, head of retail for Easy bathrooms, said: “We are expanding our stores with the intention of creating a network of showrooms where people can see, touch and try our products before making a purchase – alongside increasing online sales.

“During a period when there’s plenty of doom and gloom surrounding the UK high street, we are proud to expand and open bricks and mortar stores, alongside growing our online presence.”

before the new opening the nearest branches to hull were Doncaster and Lincoln.

the company recently announced plans for a new £5m headquarters in Wakefield, the opening of its 100th store by Christmas and a target of 175 showrooms by 2023.

Willerby offers nearly 5,500sq ft of display space on the ground floor with around 3,000sq ft of mezzanine space.

the trade Yard concept has supported the creation of nearly 200 jobs across the humber area since being launched by Allenby Commercial in beverley in 2016. the beverley site is now full and the trade Yard Scunthorpe, which was the second to open in 2017, will be expanded with a second phase of development.