Dispelling myths of charity shops

LOROS Hospice is challenging Loughborough shoppers to try out its town shops and bag some shopping bargains in the process.

It has launched a new campaign ‘Choose Charity, Shop LOROS’ to try and dispel any myths surrounding charity shops while encouraging shoppers to step outside their comfort zone and try buying from charity.

LOROS Trading Manager Jonathan Capewell said: “It seems that there is this common belief that charity shops, just like LOROS, are full of unwanted rubbish that people would find difficult to make use of but that could not be further from the truth.

“Our 28 shops cover a whole range of stock, from children’s clothes and toys, to designer goods and books; there really is something for everyone. We hope that through showcasing our shops through marketing initiatives and across our social media, it will encourage people to step outside their comfort zone and try shopping at LOROS.”

LOROS has a children’s shop in Devonshire Square, Loughborough and a general shop in Biggin Street, Loughborough and the team at the hospice is also encouraging anyone who visits any of the shops to share their buys by posting their purchases on social media using the hashtag #shoploros

The Devonshire Square branch will be showcased in August, while the Biggin Street site will take centre stage in September.

For more information on the campaign visit loros.co.uk/shoploros