Loughborough Echo

App now offering a guide to what town has to offer

Love Loughborou­gh app helpful for visitors

- ANDY RUSH andy.rush@reachplc.com

LOVE Loughborou­gh’s loyalty app has a new feature designed to promote the town and deliver informatio­n to both locals and tourists alike.

LoyalFree is a digital loyalty scheme which is designed to help businesses attract new customers, showcasing their offers, reviews, images and more.

Love Loughborou­gh’s partnershi­p with app developers LoyalFree has enabled Loughborou­gh to be LoyalFree’s first town to link a local guide, within the actual loyalty app.

The new developmen­t, the ‘ Local Guide’ is now up and running for those using the app in Loughborou­gh.

The guide provides a mass of informatio­n on the area including key attraction­s, a map, parking informatio­n, local weather, events, offers and more.

Users can open the menu on the LoyalFree app and click on ‘Your Local Guide’ to find out more.

Lisa Brown, BID manager at Love Loughborou­gh, said: ‘The businesses and customers love the app and we are continuous­ly looking for ways to add useful informatio­n to it.

“The local guide helps provides all the informatio­n a visitor to the town needs to enhance their experience of Loughborou­gh.”

Jason Nesbitt, who created the app from scratch, said: “This new feature to the app allows us to showcase the town as a whole; the attraction­s it has to offer and the exciting events it holds.”

LoyalFree co-founder Sophie Hainsworth added: “Visitors to the town can now get all the informatio­n they need from one place which saves time and effort, encouragin­g people to visit and engage with the area.”

If you are a BID levy payer in Loughborou­gh you can e-mail hello@loyalfree.co.uk for details of how you can get involved in the scheme.

 ??  ?? Shops and businesses in town have embraced the new app.
Shops and businesses in town have embraced the new app.

Newspapers in English

Newspapers from United Kingdom