Duo place fresh focus on health
AHEALTHCARE Agency has enlisted bright young things from Macclesfield college to bring a fresh perspective to their work.
It’s the second time Ashfield Healthcare Communications has teamed up with the college after students helped to create a recruitment video as part of their own coursework.
Now students Kyle Shufflebotham and Shaun Baker have been called upon to get involved with a new recruitment video project.
Annie Ashton, programme leader, Visual and Performance Arts at Macclesfield College, said: “We were delighted to receive the call from Ashfield Healthcare Communications inviting our students to once again get involved with one of their innovative and creative projects. This real work experience is extremely valuable to our students and allows them to gain vital workplace experience, challenging them to step outside their comfort zones, to be innovative and to develop their ideas and creativity.”
The two students worked with the team across its three Macclesfield office sites, to create a number of relaxed and informal short videos. Cameos of 13 members of the team were captured across a number of different disciplines and at different stages of their career pathway.
Gill Adair, global head of talent acquisition, said: “Our main objective in creating these video shorts is to give an insight into the varied and individual roles within Ashfield, educating those candidates who are new to medical communications about what it’s like working within the indus- try and the types of career paths they can develop here.
“The videos will also play a key part in talking to potential senior candidates too, with current employees showcasing the variety of career development and opportunities within Ashfield, as well as highlighting the support and flexibility they have received as part of the Ashfield team.”
Tracey Ellis, corporate recruiter at Ashfield Healthcare Communications added: “The students had a real interest in science and brought a fresh perspective and creative ideas to our recruitment project. They have created a series of powerful videos that we’ll showcase across our website, social media channels and during careers fairs.
“These videos will help to educate people on the huge opportunities that exist within a career in medical communications.”
●● Kyle Shufflebotham and Shaun Baker have been called on to help create a recruitment video