Duo place fresh fo­cus on health

Macclesfield Express - - SCHOOLS NEWS - RHI­AN­NON MCDOWALL

AHEALTHCARE Agency has en­listed bright young things from Mac­cles­field col­lege to bring a fresh per­spec­tive to their work.

It’s the sec­ond time Ash­field Health­care Com­mu­ni­ca­tions has teamed up with the col­lege af­ter stu­dents helped to cre­ate a re­cruit­ment video as part of their own course­work.

Now stu­dents Kyle Shuf­fle­botham and Shaun Baker have been called upon to get in­volved with a new re­cruit­ment video project.

An­nie Ash­ton, pro­gramme leader, Vis­ual and Per­for­mance Arts at Mac­cles­field Col­lege, said: “We were de­lighted to re­ceive the call from Ash­field Health­care Com­mu­ni­ca­tions invit­ing our stu­dents to once again get in­volved with one of their in­no­va­tive and cre­ative projects. This real work ex­pe­ri­ence is ex­tremely valu­able to our stu­dents and al­lows them to gain vi­tal work­place ex­pe­ri­ence, chal­leng­ing them to step out­side their com­fort zones, to be in­no­va­tive and to de­velop their ideas and cre­ativ­ity.”

The two stu­dents worked with the team across its three Mac­cles­field of­fice sites, to cre­ate a num­ber of re­laxed and in­for­mal short videos. Cameos of 13 mem­bers of the team were cap­tured across a num­ber of dif­fer­ent dis­ci­plines and at dif­fer­ent stages of their ca­reer path­way.

Gill Adair, global head of tal­ent ac­qui­si­tion, said: “Our main ob­jec­tive in cre­at­ing th­ese video shorts is to give an in­sight into the var­ied and in­di­vid­ual roles within Ash­field, ed­u­cat­ing those can­di­dates who are new to med­i­cal com­mu­ni­ca­tions about what it’s like work­ing within the in­dus- try and the types of ca­reer paths they can de­velop here.

“The videos will also play a key part in talk­ing to po­ten­tial se­nior can­di­dates too, with cur­rent em­ploy­ees show­cas­ing the va­ri­ety of ca­reer devel­op­ment and op­por­tu­ni­ties within Ash­field, as well as high­light­ing the sup­port and flex­i­bil­ity they have re­ceived as part of the Ash­field team.”

Tracey El­lis, cor­po­rate re­cruiter at Ash­field Health­care Com­mu­ni­ca­tions added: “The stu­dents had a real in­ter­est in sci­ence and brought a fresh per­spec­tive and cre­ative ideas to our re­cruit­ment project. They have cre­ated a se­ries of pow­er­ful videos that we’ll show­case across our web­site, so­cial me­dia chan­nels and dur­ing ca­reers fairs.

“Th­ese videos will help to ed­u­cate peo­ple on the huge op­por­tu­ni­ties that ex­ist within a ca­reer in med­i­cal com­mu­ni­ca­tions.”

●● Kyle Shuf­fle­botham and Shaun Baker have been called on to help cre­ate a re­cruit­ment video

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