Agency launch for ex-Trinity Mirror director
THE HOLLICOM TEAM WILL CREATE, PLAN AND EXECUTE PR AND MEDIA CAMPAIGNS FOR A RANGE OF REGIONAL, NATIONAL AND INTERNATIONAL CLIENTS
MARK Hollinshead, a former board director of Trinity Mirror, owner of Manchester Evening News, is launching a new communications agency next month.
Hollicom will be headquartered in Glasgow, but will service clients in the North East and North West of England as well as the Midlands. The agency will launch with a start-up team of eight PR and communications professionals and will offer a portfolio of media services, including public relations and strategic communications planning, media consultancy, crisis management, media training and regional marketing planning.
The Hollicom team will create, plan and execute PR and media campaigns for a range of regional, national and international clients. In addition, Hollicom will operate an “expert associate network” model, working with a select panel of communications specialists in their respective fields. CEO Mark Hollinshead said: “Our job is to enhance and protect the reputations of our clients and help deliver their business objectives, both strategic and financial. We will achieve this by immersing ourselves in the strategy of our clients and then by telling their stories in a compelling and impactful way.
“Hollicom’s network of influencers and contacts, across all media channels, is unrivalled in the public relations industry and that experience and knowledge will make a key difference for clients both existing and new. We’re new and we’re fresh, with the energy, talent and expertise which, I believe, will create a new force in PR and strategic communications” Hollinshead, previously managing director of Daily Record and Sunday Mail publisher Media Scotland, is joined by Erikka Askeland, who takes up the role of strategic communications director. Other members of the Hollicom founding team include Gaynor Simpson, who brings over 20 years of experience within the public relations industry to the role of account director, and Rachel Lindsay, who previously worked with Launch PR in London, Comic Relief and Talkback Thames. Lindsay joins as client services manager. Hollicom co-founder and chief financial officer is Steven Simpson. A serial entrepreneur and chartered accountant, Simpson is an ex-partner at PWC and fellow of ICAEW.
Hollicom’s network of influencers and contacts across all media channels is unrivalled Mark Hollinshead