Nottingham Post

Gone for a Burton

- By LYNETTE PINCHESS & NEIL SHAW lynette.pinchess@reachplc.com @Lynettepin­chess

NOTTINGHAM’S last remaining Dorothy Perkins and Burton shop is set to permanentl­y close down after going into administra­tion in December.

The shop, in Beastmarke­t Hill, is one of 214 across the country that will go, with the loss of around 2,450 jobs, said administra­tors Deloitte.

Staff were emailed yesterday morning.

The latest blow to the city’s high street scene follows the closure of Debenhams in Long Row, River Island in Lister Gate and the imminent closure of WH Smith, also in Lister Gate.

Clothes website Boohoo has tied up a £25.2 million deal to buy all the e-commerce and digital assets of Dorothy Perkins, Burton and Wallis, as well as their inventory.

But the arrangemen­t doesn’t include the shops, concession­s or franchises.

The rest of Sir Philip Green’s Arcadia group, including Topshop and Topman, were bought by Asos a week ago.

Boohoo chief executive John Lyttle said: “We are delighted to

Our investment aims to transform them into brands that are fit for the current market environmen­t John Lyttle

announce the acquisitio­n of the assets associated with the online businesses of the three establishe­d brands Burton, Dorothy Perkins and Wallis.

“Acquiring these well-known brands in British fashion out of administra­tion ensures their heritage is sustained, while our investment

aims to transform them into brands that are fit for the current market environmen­t.

“We have a successful track record of integratin­g British heritage fashion brands on to our proven multibrand platform, and we are looking forward to bringing these brands on board.”

Boohoo chairman Mahmud Kamani added: “This is a great acquisitio­n for the group as we extend our market share across a broader demographi­c, capitalisi­ng on growth opportunit­ies as more and more customers shop online.

“We continue to grow our portfolio of brands and customer base, strengthen­ing our position as a leader in global fashion e-commerce.”

Approximat­ely 260 jobs – mainly head office functions such as brand design, buying and merchandis­ing, and the digital part of the business – will be moving to Boohoo.

Some other staff will also go through a transition period for a few months.

It means that all of Arcadia’s brands have been sold out of administra­tion.

Administra­tors still have some property to sell from the business.

They have raised £500 million to pay off creditors so far.

 ??  ?? The Burton and Dorothy Perkins shop on Beastmarke­t Hill is closing down
LAST DOROTHY PERKINS/ BURTON SHOP TO CLOSE
The Burton and Dorothy Perkins shop on Beastmarke­t Hill is closing down LAST DOROTHY PERKINS/ BURTON SHOP TO CLOSE

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