OPERATORS PUSH TO BOOST TOURISM IN PERTHSHIRE

Tourist bosses and operators from around Perth and Kinross gathered at Birnam Arts earlier this month in a move to bolster their offerings.

The annual get-together was promoted by Perthshire Tourism Partnership, Perth and Kinross Council andVisitScotland.

Participants in the event heard from Pitlochry Dam Visitor Centre, the Snow Roads Scenic Routes, the Scottish Crannog Centre, Loch Tay Safaris, Highland Fling Bungee, the Mary Queen of Scots Festival, Perth Charterhouse Project, Perth and Kinross Archaeology Year and the chief executive of Culture PK leading the UK City of Culture bid.

With a growing reputation for adventure tourism, Piotr Gudan, co-founder of Broon Coo Adventures was also among the speakers and revealed why he believes the region should use its natural assets to attract visitors. Piotr said:“We are blessed in Perthshire to have some of the most stunning scenery in the country.

“Our natural heritage is among the top reason people visit Scotland so it makes perfect sense that we use this as one of Perthshire’s selling points.

“I believe by using our natural heritage we can position the region as among the top adventure tourism sites in the country.”

VisitScotland regional director Jim Clarkson added:“The Perthshire Talks Tourism event was the perfect setting for businesses to come together and look at how we can use Perthshire’s strengths to attract more visitors.

“We are entering an exciting time for local tourism thanks to major investments such as the Pitlochry Dam Visitor Centre, Perth Theatre and the Perth Museum and Art Gallery redevelopments.”