Gender equality campaign

Perth and Kinross residents are being encouraged to join a gender equality campaign and have their say in its latest discussions surrounding body image.

The first minister’s National Advisory Council on Women and Girls (NACWG) is calling on groups, organisations and networks to share experiences, opinions and ideas around the topic in the name of the #GenerationEqual movement.

The advisory council would like to hear views on body image from people of all genders and those who don’t identify to help make recommendations from the findings to Nicola Sturgeon.

The NACWG was formed to drive equality for women and girls in every community across Scotland.

Focusing on a new spotlight theme on a bi-monthly basis, the advisory council aims to bring people together and create discussion on many issues still faced by women and girls in Scotland today.

The NACWG is putting a spotlight on body image until the end of October to explore the daily challenges and pressures of body image.

Louise Macdonald OBE, co-chair of the NACWG, said:“In today’s society women and girls still face huge pressures to look a certain way as they compare their appearance to others on social media, magazines and in advertisements.”

To participate in this, people are being encouraged to form a virtual‘Wee Circle’to discuss these issues and share ideas on how it can be tackled.

Feedback from these discussions, as well as individual feedback, can be submitted online at onescotland.org/NACWG