RiDE (UK)

Who are Yamaha?

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Yamaha Motor Company was establishe­d in Japan in 1955. It’s first YA-1 model became an immediate sales and racing success. Since then the firm has become a global force in the design of everything from scooters to superbikes, winning numerous Grands Prix along the way. Today Yamaha is recongnise­d as a leader in technology with an enviable reputation for quality and durability.

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