Scottish Daily Mail

HIS OWN WORST ENEMY

NEWCASTLE FANS TURNED ON BRUCE BECAUSE HE LACKED STRATEGY, TACTICS AND DRIVE, PASSED THE BUCK AND DID NOT IMPROVE PLAYERS. HE WAS...

- by CRAIG HOPE

SOne player went to his old club for fitness and nutrition programmes

teve Bruce is a survivor. He survives until he survives no more. He gets by, doing what he must to keep the wolf from the door. If the wolf could nick the odd goal to deflect from other shortcomin­gs, he would invite him in.

the problem with that, as Newcastle united have found during a joyless 27 months, is that it rendered progress impossible.

Players rarely improved due to coaching, and the developmen­t of an identifiab­le style was no more likely than Bruce accepting responsibi­lity for bad results. He said he did, but he didn’t really.

Just look at the fallout when he publicly blamed substitute Matt ritchie for not passing on his instructio­ns — in an empty stadium — before conceding an equaliser at home to Wolves last season. It led to Bruce physically confrontin­g ritchie after the player had called him a coward. the bulk of the squad sided with their team-mate.

When rafa Benitez quit in 2019, a well-drilled and expertlyco­ached team remained. Bruce felt they were brainwashe­d and, over time, he trashed his legacy, inheriting a defensive wall and leaving behind a pile of bricks.

unlike Benitez, Bruce did manage the hierarchy well, and the situation he walked into, on the eve of a new season, was not an easy one. the club duly backed him with £160million spent on new players, debunking the myth of this being an impossible task.

But there is another falsity — perpetuate­d by allies of Bruce — that he was harshly treated on tyneside, that criticism was inevitable because of previous links with Sunderland.

that is nonsense. He was judged entirely within the confines of the job he did at Newcastle. If he had done it better and handled himself with less aggravatio­n, he would have won praise, no doubt. But seven wins from the last 38 games, two of those against alreadyrel­egated sides, was inescapabl­y grounds to be sacked.

the propaganda on the outside — widespread and powerful from friends within the media — did him no favours, hardening the resolve of supporters to expose the gradual decline of their team.

Bruce, too, was his own worst enemy, antagonisi­ng supporters and alienating players with contradict­ory words of little substance. For all those who say he is a ‘good bloke’ — and away from this environmen­t he must be, given the breadth of warmth towards him — that side did not show itself at Newcastle.

the warning signs were there in his first away game at Norwich, a 3-1 defeat. Afterwards, he said he could not question the desire of his team. Seconds later, in a corridor with reporters, he was accusing them of ‘not even putting their boots on’.

During a 1-0 defeat by Arsenal in his opening match, Bruce sent on substitute Jetro Willems in the wrong position. He soon changed it but, amid the confusion, Arsenal scored. He later said his defenders should have done more to prevent the goal and blamed rainwater permeating the numbers board for delaying a second substituti­on.

It set the tone for a turbulent reign of mixed messages and, while his players sometimes struggled to pass the ball, Bruce was deadly when it came to passing the buck, a view shared by several of his squad.

to his credit, though, the team survived and so did he, in part because owner Mike Ashley had no intention of settling an £8m pay-off. It was, on Bruce’s behalf, a smart insulation tactic to negotiate that sum.

But he also identified the senior players he needed to keep on side and, while performanc­es were typically unsightly, a team spirit, a dose of good fortune and the brilliance of Allan Saint-Maximin and goalkeeper Martin Dubravka meant that results were OK. Good enough to finish 13th on 44 points in his first season, at least. By every other metric, however, the team was in regression.

In his second season, and in the middle of an 11-game winless run, reporters pressed Bruce on tactics. His response? ‘Where’s all this come from?’ He could not understand the debate and would misinterpr­et criticism as ‘abuse’.

For a manager who repeatedly claimed to have ‘skin like a rhinoceros’, he was as sensitive as the needle of a compass. He just wanted to tell us that, when his best players were fit, everything would be fine. that, though, simply exposed the absence of a safety net for those left behind when the likes of Saint-Maximin and callum Wilson were injured. It is with good reason Saint-Maximin is nicknamed ‘Plan A’, for his maverick quality has bypassed a lack of strategy.

It was during the first half of last season that dressing-room discord began to spread. It is a small example, but during a team meeting ahead of Newcastle’s 2-0 defeat at Manchester city on Boxing Day, sources say Bruce spoke of ‘hitting Big Andy (carroll)’ with direct balls. the players, it is said, were confused as carroll was on the bench.

Others grew frustrated with Bruce instructin­g them from the touchline to, ‘run, run, run’, and as one player said, ‘run where?’

But the biggest complaint among many was that ‘profession­al’ standards around the training ground were not what they should have been. Sportsmail knows of one Newcastle player who regularly returned to his old club for fitness and nutritiona­l programmes. there was also frustratio­n at excessive days off and a feeling that the schedule was designed to suit Bruce going home to cheshire.

When the players turned up to train on the first thursday of the recent September internatio­nal break, they were stunned to learn Bruce had gone to Portugal on holiday. But their anger intensifie­d when, on the following Monday, some reported to the training ground in the morning only to be told their manager’s Jet2 flight did not get in until the afternoon.

For while the players had welcomed a more laid-back approach during the early days of Bruce, more recently they were left longing for the attention to detail of Benitez.

the former manager has remained a theme throughout the past two years, Bruce using him as a yardstick for success — he matched him in terms of points, granted, but everything else pointed towards the deteriorat­ion of a decent side.

His comments on Benitez were rarely sincere, either, and one barbed reference to ‘the mighty rafa’ infuriated supporters.

On that same day in January, Bruce spoke about maintainin­g his ‘dignity’, and then, without naming him, referred to eddie Howe as ‘the fella from Bournemout­h who got a team relegated’.

Week on week, fans were offended by the manager’s comments and believed he was a source of embarrassm­ent for the club. As rich Sutherland, host of The Villa Park Podcast, said: ‘People from the outside never understood and used to look at us and say, “What are you moaning about with Bruce?”

‘everything I’ve seen and heard from Newcastle fans is exactly what we went through.’

But as Graham carr, the former Newcastle chief scout, told Sportsmail last year: ‘I always got a feel from supporters in the crowd about who they like.

‘I’ve always said, “People who watch a team regularly know more than scouts do”.’

that 94 per cent of members of the Newcastle united Supporters

trust said that they wanted Bruce to go — in a poll taken before the takeover — revealed the strength of feeling against him.

Finally, someone has listened to them. the survivor could survive no more. What he leaves behind, to no one’s surprise, is a team fighting for survival.

 ?? ??
 ?? ??

Newspapers in English

Newspapers from United Kingdom