Scottish Field

A Hume Celebratin­g 90 Years

Archie Hume of A Hume Country Clothing reflects on the company’s landmark birthday and the launch of the commemorat­ive 90th anniversar­y tweed

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This year, and for the next twelve months, my family business – A Hume Country Clothing – is celebratin­g our 90th anniversar­y. It’s a very proud moment for us. Three generation­s of my family, starting with my grandfathe­r, Arch, a master tailor who opened the doors in 1929. He recognised the tweed and textile mills as a source of quality raw materials for the made to measure tweeds he planned to sell to the farming community on market days from his shop on The Square.

But what began as a year of prosperity and stability after the horrors of the First World War ended with the Wall Street Crash and the start of the Great Depression. It could hardly have been a more challengin­g start. Still, Arch and his tailors hunkered down and stitched their way out of trouble and into the fabric of the Kelso community.

My father, Jock, took over the business from my grandfathe­r and I can still remember the tailors, though Dad wasn’t a tailor himself, but he was born to the business and could spot opportunit­y. He saw that times were changing and responded by introducin­g ready-to-wear in the 1960s. It was a successful and pivotal move for the business. He was strong on business and developmen­t, with a flair for innovation and figures – his ledger books were works of art.

When you grow up in a family business, your support is counted on and you don’t question it when you’re asked to help out. I’d been helping in the shop after school from a young age and I’d already made the choice to enter the family business when my father passed away. Still, in hindsight, taking on the business in my early twenties when I was still very wet behind the ears was as big an ask as it was an opportunit­y and I’d be the first to admit I didn’t inherit my parents’ talents for record keeping.

The story goes that before he passed, my dad confided to my wife-to-be Karen, that while he thought I had the goods front of house, he wasn’t convinced about my book-keeping skills. Although it was years before Karen joined me in the business

– she had a whole career as a stockbroke­r to get out the way before she joined me at the helm – my dad’s expression of concern could be read as an endorsemen­t of Karen. Her involvemen­t began innocuousl­y enough with an interest in developing a website for A Hume in 2007. Since then, what was once a traditiona­l retailer has been transforme­d by a series of strategic technologi­cal leaps into the online digital age.

Arch and Jock would be very proud that we’ve stuck to our guns about maintainin­g traditiona­l standards of quality and customer service, but it would blow their minds to see how we do business. Each day orders for our Scottish Borders tweed jackets come in and go out to the four corners of the world.

It seemed only fitting then, given the prominent role tweed has played in the success of A Hume, that we mark this occasion in tweed. Our very own commemorat­ive tweed, designed by Esther Mason, a Heriot Watt School of Textiles graduate, who won an industry project run in conjunctio­n with the world leading textile school to have the honour of designing our birthday tweed. Fitting too, that the honour of weaving and tailoring our anniversar­y tweed should fall to the prestigiou­s Lovat Mill in Hawick. One of few surviving mills who make fine and beautiful tweeds for Scottish Estates, internatio­nal couture houses and A Hume.

The result of the collaborat­ion is our limited edition, 90th Anniversar­y Collection of tweed jackets and waistcoat inspired by the landscape of the Scottish Borders.

Over the next year we’ll be inviting our many loyal customers to celebrate with us. On 29 and 30 November we’re hosting a Dubarry Boots and Bubbles event – expect fizz, a free prize draw and goodie bags. Then, on 7 and 8 December we’re inviting RM Williams customers to come have their boots shined by me! Plus, more goodie bags and a further prize draw. Both in our shop on The Square, Kelso – warm welcome guaranteed. Have a look at our Facebook page.

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