Gok backs local firm
Lingerie firm on catwalk
A Strath lingerie specialist topped the wish list of celebrity stylist Gok Wan when he was plotting a trip north of the border
When the style guru was preparing to bring his Fashion Brunch Club to Scotland, the awardwinning TV personality sounded out Louise McGregor and her Whisper Lingerie team.
Exploratory talks late last year paved the way to the Auchterarder business profiling the very latest lingerie lines at sell- out shows in Glasgow and Dundee’s Apex Hotel.
Louise, who opened a second branch in St Andrews in 2015, was thrilled to team up with Gok, who delighted Scottish audiences by hosting a fun day out and providing fashion advice, an insight to the latest seasonal trends and expert tips on how every woman can dress well, regardless of her shape or size.
After a five-star brunch, Whisper Lingerie featured in Gok’s glamorous catwalk show which included clothes, luxury lingerie and shape wear from boutiques based across Tayside.
Louise, who opened her Lang Toon shop 10 years ago, said: “We loved working with Gok and his team and all the other local boutiques who participated in the Spring Fashion Brunch Club fashion shows.
“It was a real thrill for us all. The team here are avid fans of his various television shows. Gok is a real showman and such fun to work with but he also has a serious message in terms of making women feel comfortable with their bodies.
“The question and answer sessions were very informative and from our perspective it was great to hear him emphasising how important the correct size of bra is for every shape, and the wisdom of trusting to an experienced fitter.
“I’m pleased to say Gok was delighted with the beautiful range from our lingerie, shape wear and silk collections that we brought to the catwalk.
“Hopefully we can work together again in the future.”